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eBay : eine bunte Welt für Augen und Ohren
Lodzinska, Magdalena; Rosenberger, Christian - In: Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und …, (pp. 192-203). 2007
Persistent link: https://www.econbiz.de/10003594213
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Social Commerce : Funktion und Faszination der Community auf dem Online-Marktplatz eBay
Huber, Wolfgang - In: Community-Marketing : wie Unternehmen in sozialen …, (pp. 155-171). 2008
Persistent link: https://www.econbiz.de/10003709970
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Strategic behavior in online reputation systems : evidence from revoking on eBay
Ye, Shun; Gao, Guodong; Viswanathan, Siva - In: Management information systems : mis quarterly 38 (2014) 4, pp. 1033-1056
Persistent link: https://www.econbiz.de/10010433234
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A survey on reputation systems for artificial societies
Balke, Tina; König, Stefan; Eymann, Torsten - 2009
consumers. Consumers have the opportunity to browse on different auction sites for the item they really want. Along with this …
Persistent link: https://www.econbiz.de/10009382732
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Interactive Pricing
Spann, Martin - In: Interactive Marketing im Web 2.0+ : Konzepte und …, (pp. 151-164). 2008
Persistent link: https://www.econbiz.de/10003762119
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Marketing agencies and collusive bidding in online ad auctions
Decarolis, Francesco; Goldmanis, Maris; Penta, Antonio - In: Management science : journal of the Institute for … 66 (2020) 10, pp. 4433-4454
Persistent link: https://www.econbiz.de/10012305249
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Marketing agencies and collusive bidding in online ad auctions
Decarolis, Francesco; Goldmanis, Maris; Penta, Antonio - 2019
Persistent link: https://www.econbiz.de/10012181530
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Internet Marketing im Web 2.0 am Beispiel von eBay
Erhard, Christian - In: Web 2.0 : neue Perspektiven für Marketing und Medien, (pp. 191 - 209). 2008
Persistent link: https://www.econbiz.de/10014559561
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Web Auctions in Europe
Pouloudi, Athanasia (Nansy); Paarlberg, Jochem; van Heck, E. - 2014
into four dimensions. These are auction model, motives, exchange processes, and stakeholders. One of the objects of this … research is to redefine the blurry concept of the business model by analyzing one business model, the web auction model. We … show in this research the complexity and diversity of factors contributing to the success of the web auction model. By …
Persistent link: https://www.econbiz.de/10014092524
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Online trust and the importance of interaction
Papadopoulou, Panagiota; Kanellis, Panagiotis - In: International journal of technology marketing : IJTMkt 13 (2018) 1, pp. 21-50
Persistent link: https://www.econbiz.de/10012056240