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Electronic word-of-mouth in hospitality and tourism management
Litvin, Stephen W.; Goldsmith, Ronald E.; Pan, Bing - In: Tourism management : research, policies, practice 29 (2008) 3, pp. 458-468
Persistent link: https://www.econbiz.de/10003696173
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Social network activity and contributing to an online review site
Goldsmith, Ronald E.; Pagani, Margherita; Lu, Xiaojing - In: Journal of research in interactive marketing : … 7 (2013) 2, pp. 100-118
Persistent link: https://www.econbiz.de/10009764259
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Two-sided markets and social media
Lu, Xiaojing; Goldsmith, Ronald E.; Pagani, Margherita - In: Organizations and social networking : utilizing social …, (pp. 197-213). 2013
Persistent link: https://www.econbiz.de/10009768689
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Extraversion as a stimulus for user-generated content
Pagani, Marghertia; Goldsmith, Ronald E.; Hofacker, … - In: Journal of research in interactive marketing : … 7 (2013) 4, pp. 242-256
Persistent link: https://www.econbiz.de/10010222789
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The influence of personality on active and passive use of social networking sites
Pagani, Margherita; Hofacker, Charles F.; Goldsmith, … - In: Psychology & marketing 28 (2011) 5, pp. 441-456
Persistent link: https://www.econbiz.de/10009012662