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The adoption and use of a professional social media network by franchise chains is the focus of this paper. We draw on resource-based theory, institutional economic theories of incentives and externalities and multidisciplinary literatures on franchising, innovation adoption and...
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The motivation for this paper arises from the importance of stakeholder communications for firms and the rapid emergence of social media networks as a means of such communications. Our purpose is to understand the early adoption and use of social media networks for such communications by firms...
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This paper aims to study how Facebook use influences individual well-being. We use a survey conducted on a representative sample of 2,000 French Facebook users. Our results show that Facebook interferes with subjective well-being through its effects on friendships and self-esteem. Hence we find...
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