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To wear or not to wear : a commentary on mistrust in public comments to CDC tweets about mask-wearing during covid19

Batova, Tatiana - In: International journal of business communication : IJBC … 59 (2022) 2, pp. 287-308

Persistent link: https://www.econbiz.de/10013256527

Achieving consumer trust on Twitter via CSR communication

Kollat, Jana; Farache, Francisca - In: The journal of consumer marketing 34 (2017) 6, pp. 505-514

Persistent link: https://www.econbiz.de/10011814482

Communicating and developing relationships through Facebook : the case of Greek organisations

Kotzaivazoglou, Iordanis - In: International journal of technology marketing : IJTMkt 12 (2017) 4, pp. 375-388

Persistent link: https://www.econbiz.de/10011862037

Blurring the lines : how social media managers transform business communication

Nowak, Rosemarie; Rudeloff, Christian; Pakura, Stefanie - In: Conference proceedings Trends in Business Communication 2020, (pp. 129-148). 2021

Persistent link: https://www.econbiz.de/10012662511

The never-ending story : discursive legitimation in social media dialogue

Glozer, Sarah; Caruana, Robert; Hibbert, Sally A. - In: Organization studies : an international … 40 (2019) 5, pp. 625-650

Persistent link: https://www.econbiz.de/10012010333

Social media and constructing the digital identity of organizations : bibliometric analysis

Czakon, Wojciech; Jedynak, Monika; Kuźniarska, Aneta; … - In: Entrepreneurial business and economics review : EBER 11 (2023) 4, pp. 43-56

Objective: The study aimed to map the stock of knowledge on organizational identity in a digital environment. Research Design & Methods: We systematically reviewed the literature to map the current research landscape and identify gaps that need to be addressed to better understand how...

Persistent link: https://www.econbiz.de/10014490267