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Journal of business research : JBR
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International journal of internet marketing and advertising : IJIMA
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81
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42
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International journal of consumer studies
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International journal of electronic marketing and retailing : IJEMR
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Information systems research : ISR
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International journal of business information systems : IJBIS
32
Electronic commerce research
31
International journal of technology marketing : IJTMkt
31
International journal of hospitality management
30
Tourism management : research, policies, practice
30
International journal of electronic commerce : IJEC
28
Journal of fashion marketing and management
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Journal of marketing
27
Journal of travel and tourism marketing
27
Asia Pacific journal of marketing and logistics
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of strategic marketing
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Journal of the Academy of Marketing Science
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Marketing intelligence & planning
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Young consumers : insight and ideas for responsible marketers
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Management science : journal of the Institute for Operations Research and the Management Sciences
23
International journal of e-business research : an official publication of the Information Resources Management Association
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ECONIS (ZBW)
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Online impulse buying of organic food : a moderated (website personality) mediation (social appeal) process
Tariq, Anum
;
Wang, Changfeng
;
Tanveer, Yasir
;
Akram, Umair
- In:
International journal of information systems and change …
11
(
2019
)
1
,
pp. 3-24
Persistent link: https://www.econbiz.de/10012140216
Saved in:
2
Social media, customer relationship management, and consumers' organic food purchase behavior
Chronis, Evelyn
;
Lu, Qiang
;
Miller, Rohan
- In:
Strategic customer relationship management in the age …
,
(pp. 198-215)
.
2015
Persistent link: https://www.econbiz.de/10011399231
Saved in:
3
The tourism Web acceptance model : a study of
intention
to book tourism products online
Sahli, Alia Besbes
;
Legohérel, Patrick
- In:
Journal of vacation marketing : an international journal
22
(
2016
)
2
,
pp. 179-194
Persistent link: https://www.econbiz.de/10011581907
Saved in:
4
The impact of e-service on hotels' booking : adjusted TAM framework for customers' intentions to book hotels online
Vrontis, Demetris
;
Massoud, Mazen
;
Dennaoui, Hassan
;
El …
- In:
Global business & economics review
26
(
2022
)
3
,
pp. 285-313
Persistent link: https://www.econbiz.de/10013193843
Saved in:
5
What can influence the consumers' online word-of-mouth? : an online gaming perspective
Liao, Shu-hsien
;
Chung, Yu-chun
;
Chang, Wen-jung
- In:
International journal of services technology and management
19
(
2013
)
4/5/6
,
pp. 278-293
Persistent link: https://www.econbiz.de/10009791681
Saved in:
6
Social media marketing and consumer behaviour in the new normal : the relationship between content and interaction
Çil, Ebru
;
Erkan, İsmail
;
Mogaji, Emmanuel
- In:
International journal of internet marketing and …
19
(
2023
)
3/4
,
pp. 328-349
Persistent link: https://www.econbiz.de/10014442625
Saved in:
7
Antecedents of brand love in online network-based communities : a social identity perspective
Vernuccio, Maria
;
Pagani, Margherita
;
Barbarossa, Camilla
; …
- In:
The journal of product & brand management
24
(
2015
)
7
,
pp. 706-719
Persistent link: https://www.econbiz.de/10011416930
Saved in:
8
Do social networking sites contribute for building brands? : evaluating the impact of users' participation on brand awareness and brand attitude
Langaro, Daniela
;
Rita, Paulo
;
Salgueiro, Maria de Fátima
- In:
Journal of marketing communications
24
(
2018
)
2
,
pp. 146-168
Persistent link: https://www.econbiz.de/10011852935
Saved in:
9
A multi-group analysis of social media engagement and loyalty constructs between full-service and low-cost carriers in Hong Kong
Lee, Carman K. M.
;
Ng, K. K. H.
;
Chan, Hing Kai
;
Choy, …
- In:
Journal of air transport management
73
(
2018
),
pp. 46-57
Persistent link: https://www.econbiz.de/10011937484
Saved in:
10
Customers' perspectives on marketing mix elements in social media-based purchases
Bình Nghiêm-Phú
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 81-97
Persistent link: https://www.econbiz.de/10013041201
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