This paper summarizes the Statement on Auditing Standards (SAS) No. 106 – Audit Evidence. It extends the importance on why the financial statements should be fairly stated and in conformity, in all material respects, with Generally Accepted Accounting Principles (GAAP). Also, extends why audit...

This paper presented a general overview and discussed about adoption of Social Networking sites and social commerce platforms for market expansion. Further paper also focused upon the some statistics of the use of Social Media, discussed its pros and cons and future scope for various small...

Digital divide emerge since early nineties when popular internet come to age. People forty-five or older then forty-five years-old are less likely to have internet access during their time as university students, and they are most likely to obtain web-based Internet related knowledge thereafter...

Companies have increasingly advocated social media technologies to transform businesses and improve organizational performance. This study scrutinizes the predictive relationships between social media and firm equity value, the relative effects of social media metrics compared with conventional...

Social networks can be successfully used to promote any business, being developed in such a way to allow both individuals and business organizations to interact one with another. Companies may obtain important information about users of social networks which will help to a better understanding...

The transition economies of Eastern Europe present both the opportunities and challenges for companies operating in these markets. On one hand, these countries have a large number of technology savvy young consumers, and on the other, the markets must also take into consideration the...

Scholars typically portray employees’ management of concealable stigmas in face-to-face encounters in which social groups are easily separable (e.g., friends, family, and co-workers). This analytical predisposition overlooks the possible roles of social network sites (SNSs) such as Facebook...

"[…] to exist is to change, to change is to mature, to mature is to go on creating oneself endlessly." (Bergson, 1911: 7). Whilst these words were originally referring to "a conscious being" (Bergson, 2011: 7), they can also be applied to organisations. They are facing new threats and...

The purpose of this paper is to visit the role of social media in attaining or/and sustaining competitive advantage. Not before some 5–10 years, especially in the Indian context, was social media this active and influential. Internet existed merely as a source of information; and nothing more....

This paper gives an overview of the ways in which virtual worlds (graphical chat and online gaming environments) make extensive use of travel and tourism themes and how online photography (screen capturing) serves to further this metaphor. Marketing materials on informational sites and in...