//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Social Web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Social network sites: early ad...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Social Web
Social web
20,272
Online-Marketing
5,869
Internet marketing
5,785
Consumer behaviour
4,681
Konsumentenverhalten
4,658
Social media
2,573
Soziales Netzwerk
2,445
Social network
2,284
Viral marketing
2,202
Virales Marketing
2,198
social media
2,132
Relationship marketing
2,049
Beziehungsmarketing
2,043
Electronic Commerce
1,858
Brand management
1,804
Markenführung
1,800
E-commerce
1,778
Web 2.0 technologies
1,734
Web 2.0-Technologien
1,733
Digitalisierung
1,441
Internet
1,425
Online retailing
1,423
Online-Handel
1,423
Digitization
1,395
Social Media
1,030
Markenimage
991
Brand image
989
Deutschland
921
Wissensmanagement
912
Germany
898
Knowledge management
894
Öffentlichkeitsarbeit
879
Public relations
870
Digital platform
866
Digitale Plattform
863
Customer integration
850
Kundenintegration
850
Twitter
821
Persönlichkeitspsychologie
707
more ...
less ...
Online availability
All
Undetermined
8,604
Free
4,478
Type of publication
All
Article
14,575
Book / Working Paper
5,694
Journal
6
Type of publication (narrower categories)
All
Article in journal
11,716
Aufsatz in Zeitschrift
11,716
Aufsatz im Buch
2,880
Book section
2,880
Graue Literatur
1,107
Non-commercial literature
1,107
Working Paper
840
Arbeitspapier
839
Hochschulschrift
422
Collection of articles of several authors
415
Sammelwerk
415
Case study
339
Fallstudie
339
Aufsatzsammlung
299
Thesis
227
Conference paper
174
Konferenzbeitrag
174
Ratgeber
119
Guidebook
108
Konferenzschrift
98
Collection of articles written by one author
50
Sammlung
50
Conference proceedings
48
Lehrbuch
43
Textbook
30
Handbook
24
Handbuch
24
Glossar enthalten
18
Glossary included
18
Amtsdruckschrift
12
Forschungsbericht
12
Government document
12
Interview
10
Reprint
9
Mehrbändiges Werk
7
Multi-volume publication
7
Systematic review
7
Übersichtsarbeit
7
Amtliche Publikation
5
Bibliografie
3
more ...
less ...
Language
All
English
18,326
German
1,937
French
23
Polish
12
Spanish
8
Italian
3
Portuguese
3
Russian
2
Bosnian
1
Swedish
1
more ...
less ...
Author
All
Kuchler, Theresa
35
Stroebel, Johannes
35
Qiu, Liangfei
31
Dwivedi, Yogesh Kumar
30
Bailey, Michael
29
Füller, Johann
29
Whinston, Andrew B.
28
Hajli, Nick
26
Law, Chun Hung Roberts
24
Loureiro, Sandra Maria Correia
23
Saxton, Gregory D.
23
Stephen, Andrew T.
23
Tan, Yong
23
Martínez-López, Francisco J.
22
Ozuem, Wilson
22
Filieri, Raffaele
21
Petrova, Maria
20
Sabatini, Fabio
20
Flavián Blanco, Carlos
19
Harrigan, Paul
19
Pitt, Leyland F.
19
Rita, Paulo
19
Allcott, Hunt
18
Gu, Bin
18
Kreutzer, Ralf T.
18
Kummer, Michael E.
18
Leimeister, Jan Marco
18
Agnihotri, Raj
17
Enikolopov, Ruben
17
Krcmar, Helmut
17
Ruyter, Ko de
17
Vrontis, Demetris
17
Walsh, Gianfranco
17
Wirtz, Bernd W.
17
Hinz, Oliver
16
Laurell, Christofer
16
Xie, Tian
16
Asongu, Simplice
15
Bigné Alcañiz, J. Enrique
15
Dennis, Alan
15
more ...
less ...
Institution
All
IGI Global
108
Springer Fachmedien Wiesbaden
71
National Bureau of Economic Research
49
Books on Demand GmbH <Norderstedt>
9
Nomos Verlagsgesellschaft
9
World Bank Group
9
American Marketing Association
8
Edward Elgar Publishing
7
Friedrich-Schiller-Universität Jena
7
OECD
7
Springer-Verlag GmbH
7
World Bank
7
Springer Gabler <Firma>
6
Verlag Dr. Kovač
6
Information Resources Management Association
5
Technische Universität Dresden
5
epubli GmbH
5
Springer International Publishing
4
Universität Mannheim
4
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
3
Chartered Institute of Public Relations
3
De Gruyter Oldenbourg
3
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
3
FinanzBuch Verlag
3
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
3
International Telecommunications Society
3
MITP Verlags-GmbH & Co. KG
3
Organisation for Economic Co-operation and Development
3
Peter Lang GmbH
3
Steria Mummert Consulting AG
3
Weltbank
3
Westfälische Wilhelms-Universität Münster
3
Wiley-VCH
3
BITKOM Servicegesellschaft
2
Bund-Verlag
2
Bundesverband Digitale Wirtschaft
2
Dgroup
2
Droemer Verlag
2
more ...
less ...
Published in...
All
Journal of business research : JBR
452
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
219
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
Information systems research : ISR
148
International journal of internet marketing and advertising : IJIMA
145
SpringerLink / Bücher
136
Journal of management information systems : JMIS
124
Tourism management : research, policies, practice
113
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
96
Industrial marketing management : the international journal for industrial and high-tech firms
94
Business horizons
90
International journal of advertising : the review of marketing communications
86
Psychology & marketing
85
International journal of business information systems : IJBIS
84
Journal of marketing communications
83
Management science : journal of the Institute for Operations Research and the Management Sciences
83
International journal of hospitality management
82
Springer eBook Collection
81
Electronic commerce research
79
Management information systems : mis quarterly
77
Journal of internet commerce
76
Journal of marketing management : MM
71
Journal of promotion management : innovations in planning and applied research
70
Journal of travel and tourism marketing
69
The journal of product & brand management
68
Cogent business & management
67
Journal of information & knowledge management : JIKM
67
The journal of brand management : an international journal
67
International journal of electronic commerce : IJEC
65
Journal of electronic commerce research : JECR
65
Journal of marketing
62
International journal of electronic marketing and retailing : IJEMR
61
International journal of networking and virtual organisations : IJNVO
59
International journal of technology marketing : IJTMkt
59
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
59
Journal of advertising research
56
Journal of organizational computing and electronic commerce
56
Journal of marketing management : JMM ; journal of the Academy of Marketing
55
more ...
less ...
Source
All
ECONIS (ZBW)
20,271
EconStor
3
Other ZBW resources
1
Showing
1
-
10
of
20,275
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social network sites : early adopters' personality and influence
Lynn, Theo
;
Muzellec, Laurent
;
Caemmerer, Barbara
; …
- In:
The journal of product & brand management
26
(
2017
)
1
,
pp. 42-51
Persistent link: https://www.econbiz.de/10011666444
Saved in:
2
Utilising social media to improve relationship quality : the case of the university library
Clark, Melissa N.
;
Bacon, Scott D.
- In:
International journal of electronic customer …
11
(
2017/2018
)
4
,
pp. 384-410
Persistent link: https://www.econbiz.de/10011989802
Saved in:
3
Google+ for business : how Google's social network changes everything
Brogan, Chris
-
2012
Persistent link: https://www.econbiz.de/10009574150
Saved in:
4
Social Media für das erfolgreiche Krankenhaus
Däumler, Marc
;
Hotze, Marcus M.
-
2017
Persistent link: https://www.econbiz.de/10011531424
Saved in:
5
The interaction between direct and indirect network externalities in the early diffusion of mobile social networking
Giovannetti, Emanuele
;
Hamoudia, Mohsen
- In:
Eurasian business review
12
(
2022
)
4
,
pp. 617-642
Persistent link: https://www.econbiz.de/10013431495
Saved in:
6
"You'll never tweet alone": managing sports brands through social media
Parganas, Petros
;
Anagrostopoulos, Christos
;
Chadwick, Simon
- In:
The journal of brand management : an international journal
22
(
2015
)
7
,
pp. 551-568
Persistent link: https://www.econbiz.de/10011392977
Saved in:
7
Role of social media in social change : an analysis of collective sense making during the 2011 Egypt Revolution
Oh, Onook
;
Eom, Chanyoung
;
Rao, H. Raghav
- In:
Information systems research : ISR
26
(
2015
)
1
,
pp. 210-223
Persistent link: https://www.econbiz.de/10010514447
Saved in:
8
The role of social media in the capital market : evidence from consumer product recalls
Lee, Lian Fen
;
Hutton, Amy P.
;
Shu, Susan
- In:
Journal of accounting research
53
(
2015
)
2
,
pp. 367-404
Persistent link: https://www.econbiz.de/10011281973
Saved in:
9
An analytical journey towards big data
Phillips-Wren, Gloria
;
Hoskisson, Angela
- In:
Journal of decision systems
24
(
2015
)
1
,
pp. 87-102
Persistent link: https://www.econbiz.de/10011333339
Saved in:
10
Twitter
-based dissemination of corporate disclosure and the intervening effects of firms' visibility : evidence from Australian-listed companies
Prokofieva, Maria
- In:
The journal of information systems : JIS ; a semiannual …
29
(
2015
)
2
,
pp. 107-136
Persistent link: https://www.econbiz.de/10011341187
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->