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Social exchange theory
Beziehungsmarketing
3
Relationship marketing
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Taiwan
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2
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Website
2
Austauschtheorie
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Benutzerschnittstelle
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Consumer attitudes
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E-Health
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Heart disease
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Herzkrankheit
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Jih, Wen-jang
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International journal of e-business research : an official publication of the Information Resources Management Association
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Effects of website interactivity on e-loyalty : a social exchange perspective
Jih, Wen-jang
;
Lee, Su-fang
;
Tsai, Yuan-cheng
- In:
International journal of e-business research : an …
6
(
2010
)
4
,
pp. 1-12
Persistent link: https://www.econbiz.de/10008748562
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