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User-generated open source products : founder's social capital and time to product release
Mallapragada, Girish; Grewal, Rajdeep; Lilien, Gary L. - In: Marketing science : the marketing journal of the … 31 (2012) 3, pp. 474-492
Persistent link: https://www.econbiz.de/10009562947
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Corporate board interlocks and new product introductions
Srinivasan, Raji; Wuyts, Stefan; Mallapragada, Girish - In: Journal of marketing 82 (2018) 1, pp. 132-148
Persistent link: https://www.econbiz.de/10011804110
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The impact of social capital and transaction efficacy on salesperson performance
Mallapragada, Girish; Gupta, Aditya; Josephson, Brett - In: Production and operations management : the flagship … 31 (2022) 9, pp. 3525-3542
Persistent link: https://www.econbiz.de/10013419341
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Calculating, creating, and claiming value in business markets : status and research agenda
Lilien, Gary L.; Grewal, Rajdeep; Bowman, Douglas; Ding, Min - In: Marketing letters : a journal of research in marketing 21 (2010) 3, pp. 287-299
Persistent link: https://www.econbiz.de/10008648792
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Mobility of top marketing and sales executives in business-to-business markets : a social network perspective
Wang, Rui; Gupta, Aditya; Grewal, Rajdeep - In: Journal of marketing research : JMR 54 (2017) 4, pp. 650-670
Persistent link: https://www.econbiz.de/10011743743
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Within-seller and buyer-seller network structures and key account profitability
Gupta, Aditya; Kumar, Alok; Grewal, Rajdeep; Lilien, Gary L. - In: Journal of marketing 83 (2019) 1, pp. 108-132
Persistent link: https://www.econbiz.de/10012175847