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Soziale Netzwerke im Web : Chancen und Risiken im CRM von Unternehmen
Heidemann, Julia; Klier, Mathias; Landherr, Andrea; … - In: Wirtschaftsinformatik & Management : Zeitschrift für … 3 (2011) 3, pp. 40-45
Persistent link: https://www.econbiz.de/10009158834
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Valuation of online social networks taking into account users' interconnectedness
Gneiser, Martin Sebastian; Heidemann, Julia; Klier, Mathias - In: Information systems and e-business management : ISeB 10 (2012) 1, pp. 61-84
Persistent link: https://www.econbiz.de/10009531425
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Special Interest Networks : eine Fallstudie am Beispiel von Netzathleten.de
Heidemann, Julia; Klier, Mathias; Landherr, Andrea; … - In: HMD : Praxis der Wirtschaftsinformatik 48 (2011) 282, pp. 103-112
Persistent link: https://www.econbiz.de/10009405664
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Valuation of online social networks : an economic model and its application using the case of xing.com
Gneiser, Martin Sebastian; Heidemann, Julia; Klier, Mathias - In: Beiträge zum wertorientierten Kundenbeziehungsmanagement, (pp. 39-57). 2010
Persistent link: https://www.econbiz.de/10008938933
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Social commerce - state-of-the-art and future research directions
Baethge, Catherine; Klier, Julia; Klier, Mathias - In: Electronic markets : the international journal on … 26 (2016) 3, pp. 269-290
Persistent link: https://www.econbiz.de/10011666853
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Self-service technologies and enterprise social networks – motivations, user roles, and knowledge contribution
Cetto, Alexandra Verena - 2019
Persistent link: https://www.econbiz.de/10012098887