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Social web
Management
46,024
Social Web
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10,549
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Kuchler, Theresa
35
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35
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31
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Füller, Johann
29
Whinston, Andrew B.
28
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Tan, Yong
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Pitt, Leyland F.
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Rita, Paulo
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Gu, Bin
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Kummer, Michael E.
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Leimeister, Jan Marco
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Enikolopov, Ruben
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Krcmar, Helmut
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Ruyter, Ko de
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16
Laurell, Christofer
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Xie, Tian
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Asongu, Simplice
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Bigné Alcañiz, J. Enrique
15
Dennis, Alan
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National Bureau of Economic Research
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Nomos Verlagsgesellschaft
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World Bank Group
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American Marketing Association
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Edward Elgar Publishing
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OECD
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6
Information Resources Management Association
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Technische Universität Dresden
5
epubli GmbH
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Springer International Publishing
4
Universität Mannheim
4
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
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Chartered Institute of Public Relations
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Journal of business research : JBR
452
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
219
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
Information systems research : ISR
148
International journal of internet marketing and advertising : IJIMA
145
SpringerLink / Bücher
136
Journal of management information systems : JMIS
124
Tourism management : research, policies, practice
113
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
96
Industrial marketing management : the international journal for industrial and high-tech firms
94
Business horizons
90
International journal of advertising : the review of marketing communications
86
International journal of business information systems : IJBIS
84
Psychology & marketing
84
Journal of marketing communications
83
Management science : journal of the Institute for Operations Research and the Management Sciences
83
International journal of hospitality management
82
Springer eBook Collection
81
Electronic commerce research
79
Management information systems : mis quarterly
77
Journal of internet commerce
76
Journal of marketing management : MM
71
Journal of promotion management : innovations in planning and applied research
70
Journal of travel and tourism marketing
69
The journal of product & brand management
68
Cogent business & management
67
Journal of information & knowledge management : JIKM
67
The journal of brand management : an international journal
67
International journal of electronic commerce : IJEC
65
Journal of electronic commerce research : JECR
65
Journal of marketing
62
International journal of electronic marketing and retailing : IJEMR
61
International journal of networking and virtual organisations : IJNVO
59
International journal of technology marketing : IJTMkt
59
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
59
Journal of advertising research
56
Journal of organizational computing and electronic commerce
56
Journal of marketing management : JMM ; journal of the Academy of Marketing
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ECONIS (ZBW)
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Other ZBW resources
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1
Sentiment analysis of social commerce : a harbinger of online
reputation
management
Olaleye, Sunday Adewale
;
Sanusi, Ismaila Temitayo
; …
- In:
International journal of electronic business
14
(
2018
)
2
,
pp. 85-102
Persistent link: https://www.econbiz.de/10011980079
Saved in:
2
Managing organizational
reputation
in response to a public shaming campaign
Kitchin, P. J.
;
Paramio Salcines, Juan Luis
;
Walters, Geoff
- In:
Sport management review
23
(
2020
)
1
,
pp. 66-80
Persistent link: https://www.econbiz.de/10012212152
Saved in:
3
Engaging your feelings :
emotion
contagion and public engagement on nonprofit organizations' Facebook sites
Li, Zongchao
;
Ji, Yi
;
Tao, Weiting
;
Chen, Zifei Fay
- In:
Nonprofit and voluntary sector quarterly : journal of …
51
(
2022
)
6
,
pp. 1281-1303
Persistent link: https://www.econbiz.de/10013392074
Saved in:
4
Measuring and managing consumer sentiment in an online community environment
Homburg, Christian
;
Ehm, Laura
;
Artz, Martin
- In:
Journal of marketing research : JMR
52
(
2015
)
5
,
pp. 629-641
Persistent link: https://www.econbiz.de/10011349871
Saved in:
5
Social media and sentiment in bioenergy consultation
Uren, Victoria
;
Wright, Daniel
;
Scott, James
;
He, Yulan
; …
- In:
International journal of energy sector management : IJESM
10
(
2016
)
1
,
pp. 87-98
Persistent link: https://www.econbiz.de/10011523704
Saved in:
6
Analysis and sentiment detection in online reviews of tax professionals : a comparison of three software packages
Witherspoon, Candace L.
;
Stone, Dan N.
- In:
Journal of emerging technologies in Accounting
10
(
2013
),
pp. 89-115
Persistent link: https://www.econbiz.de/10010404208
Saved in:
7
A generational investigation and sentiment and
emotion
analyses of female fashion brand users on Instagram in Sub-Saharan Africa
Mahmoud, Ali B.
;
Hack-Polay, Dieu
;
Grigoriou, Nicholas
; …
- In:
The journal of brand management : an international journal
28
(
2021
)
5
,
pp. 526-544
Persistent link: https://www.econbiz.de/10012601213
Saved in:
8
Combining textual cues with social clues : utilizing social features to improve sentiment analysis in social media
Ilk, Noyan
;
Fan, Shaokun
- In:
Decision sciences
53
(
2022
)
2
,
pp. 320-347
Persistent link: https://www.econbiz.de/10013186459
Saved in:
9
Understanding changes in a brand's core positioning and customer engagement : a sentiment analysis of a brand-owned Facebook site
Xu, Zhenning
;
Vail, Colin
;
Kohli, Amarpreet S.
; …
- In:
Journal of marketing analytics : JMA
9
(
2021
)
1
,
pp. 3-16
Persistent link: https://www.econbiz.de/10012487123
Saved in:
10
Sentiment analysis : an effective way of interpreting consumer's inclinations towards a brand
Tiruwa, Anurag
;
Yadav, Rajan
;
Suri, P. K.
- In:
Transforming organizations through flexible systems …
,
(pp. 205-219)
.
2020
Persistent link: https://www.econbiz.de/10012127718
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