Pouloudi, Athanasia (Nansy); Paarlberg, Jochem; van Heck, E. - 2014
into four dimensions. These are auction model, motives, exchange processes, and stakeholders. One of the objects of this … research is to redefine the blurry concept of the business model by analyzing one business model, the web auction model. We … show in this research the complexity and diversity of factors contributing to the success of the web auction model. By …