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interactions between users and their friends, online businesses can leverage the power of social influence to encourage consumption … consumption decisions of users over time in a freemium environment. Using data from a popular online social game, we propose an … empirical model that quantifies the impact of peer consumption behavior on two types of player behavior: playing time (as …
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This report presents empirical evidence about the obstacles that European consumers face when trying to buy online goods and services in other EU Member States. It relies on data from a consumer survey carried out in February-March 2015 in the EU28. By comparing named websites with respondents'...
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This article is investigating the Romanian consumer behavior in the context of the evolution of the online shopping. Given that online stores are a profitable business model in the area of electronic commerce and because the relationship between consumer digital Romania and its decision to...
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We study recent technological innovation in credit markets and document their role in providing information to households. We show that households value the ability to learn detailed information about their cost of credit. This function is most valued by less creditworthy households with less...
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follow their peers and become informed about their consumption choices. In particular, we are interested in how this affects …
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