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Editorial: relationship marketing with consumers in the world of Web 2.0
Palmer, Adrian
- In:
Journal of customer behaviour
8
(
2009
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10003819544
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2
Special issue: relationship marketing with consumers in the world of Web 2.0
Palmer, Adrian
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003819536
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3
A study of trust over time within a social network mediated environment
Palmer, Adrian
;
Huo, Qunying
- In:
Journal of marketing management : MM
29
(
2013
)
15/16
,
pp. 1816-1833
Persistent link: https://www.econbiz.de/10010235010
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4
Pre-launch prediction of market performance for short lifecycle products using online community data
Divakaran, Pradeep Kumar Ponnamma
;
Palmer, Adrian
; …
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 12-28
Persistent link: https://www.econbiz.de/10011695164
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