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Social web
Consumer behaviour
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Taiwan
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Filieri, Raffaele
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14
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14
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13
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11
Law, Chun Hung Roberts
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Rita, Paulo
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10
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Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
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Journal of business research : JBR
217
Journal of retailing and consumer services
170
International journal of internet marketing and advertising : IJIMA
103
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
77
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
75
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
63
Technological forecasting & social change : an international journal
63
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
49
Journal of marketing communications
48
International journal of advertising : the review of marketing communications
47
Journal of internet commerce
45
International journal of electronic marketing and retailing : IJEMR
44
Psychology & marketing
43
International journal of consumer studies
39
The journal of brand management : an international journal
39
International journal of hospitality management
37
Journal of electronic commerce research : JECR
37
Journal of marketing management : JMM ; journal of the Academy of Marketing
37
Journal of management information systems : JMIS
36
Electronic commerce research
35
Cogent business & management
34
Information systems research : ISR
33
International journal of technology marketing : IJTMkt
33
Marketing intelligence & planning
33
Tourism management : research, policies, practice
33
Journal of marketing
32
International journal of business information systems : IJBIS
31
Journal of marketing management : MM
31
Journal of travel and tourism marketing
29
Young consumers : insight and ideas for responsible marketers
29
International journal of electronic commerce : IJEC
28
Asia Pacific journal of marketing and logistics
27
Journal of fashion marketing and management
26
Journal of the Academy of Marketing Science
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
Journal of strategic marketing
24
Management science : journal of the Institute for Operations Research and the Management Sciences
24
Journal of hospitality marketing & management
23
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ECONIS (ZBW)
4,936
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1
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1
Brand communities : influencing organisations' identities and their
perception
of the business environment
Lipinski, John
;
Walsh, Michael F.
;
Crothers, Laura M.
- In:
International journal of business environment : IJBE
4
(
2011
)
4
,
pp. 363-377
Persistent link: https://www.econbiz.de/10009507697
Saved in:
2
Perceived helpfulness, perceived trustworthiness, and their impact upon social commerce users’ intention to seek shopping recommendations
Qin, Li
;
Kong, Sue
- In:
Journal of internet commerce
14
(
2015
)
4
,
pp. 492-508
Persistent link: https://www.econbiz.de/10011432520
Saved in:
3
The social network implications of prestigious goods among young adults : evaluating the self vs others
Lee, Seung Hwan Mark
;
Luster, Sean
- In:
The journal of consumer marketing
32
(
2015
)
3
,
pp. 199-208
Persistent link: https://www.econbiz.de/10011376750
Saved in:
4
Competing for attention : an empirical study of online reviewers' strategic behavior
Shen, Wenqi
;
Hu, Yu Jeffrey
;
Ulmer, Jackie Rees
- In:
Management information systems : mis quarterly
39
(
2015
)
3
,
pp. 683-696
Persistent link: https://www.econbiz.de/10011339223
Saved in:
5
Open Brands : Effekte nutzergenerierter Markenbotschaften auf die Markenwahrnehmung
Göbel, Fabian
-
2013
Persistent link: https://www.econbiz.de/10009735582
Saved in:
6
Factors influencing perceptions toward social networking websites in China
Gong, Wen
- In:
International journal of internet marketing and …
8
(
2013
)
1
,
pp. 54-68
Persistent link: https://www.econbiz.de/10010242183
Saved in:
7
When boastful word of mouth helps versus hurts social perceptions and persuasion
Packard, Grant
;
Gershoff, Andrew D.
;
Wooten, David B.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 26-43
Persistent link: https://www.econbiz.de/10011521906
Saved in:
8
Utilizing self
perception
theory to explain social media behavior relative to print advertisement 2-D codes
Roehm, Michelle Lynn
;
Roehm, Harper Andrew
- In:
Business and Economic Research : BER
6
(
2016
)
1
,
pp. 33-45
Persistent link: https://www.econbiz.de/10011452446
Saved in:
9
Facebook users' intentions in risk communication and food-safety issues
Wu, Chih-Wen
- In:
Journal of business research : JBR
68
(
2015
)
11
,
pp. 2242-2247
Persistent link: https://www.econbiz.de/10011389309
Saved in:
10
Conspicuous consumption of luxury experiences : an experimental investigation of status perceptions on social media
Siepmann, Carolin
;
Holthoff, Lisa Carola
;
Kowalczuk, Pascal
- In:
The journal of product & brand management
31
(
2022
)
3
,
pp. 454-468
Persistent link: https://www.econbiz.de/10013164367
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