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Cross-cultural comparisons of consumer satisfaction ratings : a perspective from Albert Hirschman's theory
Duque, Lola C.; Lado Coustré, Nora - In: International marketing review 27 (2010) 6, pp. 676-693
Persistent link: https://www.econbiz.de/10008778771
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Attitudinal and motivational predictors of interest in and intentions of enrolling in online master programs in business : a view from Spain
Lado Coustré, Nora; Martos, Mercedes; Nelson, James - In: Journal of the Academy of Business Education : JABE 7 (2006) 1, pp. 11-27
Persistent link: https://www.econbiz.de/10003871255
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Behavioural loyalty towards store brands
Labeaga, José M.; Lado Coustré, Nora; Martos, M. - In: Journal of retailing and consumer services 14 (2007) 5, pp. 347-356
Persistent link: https://www.econbiz.de/10003521209
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How brand names affect the price setting of carmakers producing twin cars
Lado Coustré, Nora (contributor);  … - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001933624
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Market orientation and business performance in the Spanish insurance sector
Lado Coustré, Nora - In: The Geneva papers on risk and insurance - issues and … 22 (1997) 82, pp. 571-590
Persistent link: https://www.econbiz.de/10001237158
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Understanding the role of attitude components in co-branding : a comparison of Spanish and Taiwanese consumers
Ho, Han Chiang; Chiu, Candy Lim; Liu, Su-Ping; Lee, … - In: Journal of international consumer marketing 31 (2019) 3, pp. 203-224
Persistent link: https://www.econbiz.de/10012200729
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Environmental practices and relational marketing in the Spanish automotive sector : success determinants for the reverse logistics programs
Gil, Ma José Álvarez; Lado, Nora; Berrone, Pascual; … - 2006
Persistent link: https://www.econbiz.de/10003310537