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Recently, the disruptive impact of blockchain technology on the digital advertising industry has caught widespread attention. However, advertisers are uncertain of whether to adopt the blockchain, and it is unclear how publishers would allocate their spots facing this new technology. Although...
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As a new revenue source for game companies, location sponsorship in location-based augmented reality (LBAR) gaming has become increasingly important in helping brick-and-mortar stores generate foot traffic. In this paper, through the lens of a game-theoretic model, we investigate how competing...
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Rawls (1958) suggested that it is possible to arrive at a fair allocation in a 2-player Nash demand game by granting equal gains to both players. Rawls theorized that players themselves would select this allocation if they bargain from the 'original position'. Harsanyi (1958) suggested the...
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Regression run on observations for 98 teams playing in the top tires of soccer leagues in England, Spain, Germany, France and Italy shows significant negative impact of number of crosses per game on number of non-penalty goals scored per game during the 2016-17 season. This finding is consistent...
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Traditionally insurance agents are incentivised by payment of a commission on the premium they generate. A bonus payment received by the agent from the insurer, when the insured does not make a claim, is referred to as ‘No claim bonus' (NCB). NCB rewards the agent for her / his effort in...
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