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Cooperative advertising is an important mechanism used by manufacturers to influence retailers' promotional decisions. In a typical arrangement, the manufacturer agrees to reimburse a fraction of a retailer's advertising cost, known as the subsidy rate. We consider a case of new product adoption...
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The concept of a forecast horizon for a given player with respect to the set of equilibria in an abstract dynamic game is defined. Consideration is then given to the case of a stochastic dynamic game with memory-less perfect state information and the Nash equilibrium concept. Sufficient...
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We study a two-period supply chain in which a manufacturer produces a product, learns to reduce cost, and sells it through a retailer with a price-dependent demand. The manufacturer's second-period production cost declines linearly in the first-period production with a random learning rate. The...
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This paper investigates a decentralized assembly system that consists of one manufacturer and multiple suppliers who produce the complementary components. In a single selling season, the manufacturer initially sets a vendor inventory liability period (VILP) to control the suppliers' delivery...
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Dynamic Stackelberg game models have been used to study sequential decision making in noncooperative games in various fields. In this paper we give relevant dynamic Stackelberg game models, and review their applications to operations management and marketing channels. A common feature of these...
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