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~subject:"Sponsoring"
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DUV : Wirtschaftswissenschaft
1
Handbuch Sponsoring : erfolgreiche Marketing- und Markenkommunikation
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
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ECONIS (ZBW)
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1
Sportsponsoring
Drees, Norbert
-
1992
-
3., durchges. Aufl
Persistent link: https://www.econbiz.de/10000855164
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2
Erscheinungsformen des Sportsponsoring
Drees, Norbert
;
Trautwein, Steffen
- In:
Handbuch Sponsoring : erfolgreiche Marketing- und …
,
(pp. 99-111)
.
2008
Persistent link: https://www.econbiz.de/10003640760
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3
Kultursponsoring - neue Möglichkeiten für die Kommunikationspolitik
Hermanns, Arnold
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
33
(
1987
)
1
,
pp. 6-24
Persistent link: https://www.econbiz.de/10001024272
Saved in:
4
Handbuch Sponsoring : erfolgreiche Marketing- und Markenkommunikation
Bagusat, Ariane
;
Marwitz, Christian
;
Berndt, Ralph
; …
-
2008
Persistent link: https://www.econbiz.de/10003602310
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