Narrow search
Showing 1 - 10 of 1,079
Cover Image
Fans' brand commitment to basketball teams : establishing the validity and reliability of a new multidimensional scale
Shuv-Ami, Avichai; Thrassou, Alkis; Vrontis, Demetris - In: Journal of customer behaviour 14 (2015) 4, pp. 311-329
Persistent link: https://www.econbiz.de/10011551003
Cover Image
Contemporary sports club branding : empirical findings on basketball and value-based conceptual constructs
Shuv-Ami, Avichai; Thrassou, Alkis; Vrontis, Demetris - In: The marketing review 15 (2015) 4, pp. 503-524
Persistent link: https://www.econbiz.de/10011551572
Cover Image
Scheduling the German Basketball League
Westphal, Stephan - In: Interfaces : the INFORMS journal on the practice of … 44 (2014) 5, pp. 498-508
Persistent link: https://www.econbiz.de/10010483209
Cover Image
Who are the most important players in team sports
Ziemba, William T.; MacLean, Leonard C. - In: The journal of prediction markets 15 (2021) 3, pp. 33-83
Persistent link: https://www.econbiz.de/10013162237
Cover Image
Consuming team sports : individual versus collective flow experiences and well-being
Hallmann, Kirstin; Reuß, Konrad; Sander, Kathrin; … - In: International journal of sport management and marketing … 21 (2021) 5/6, pp. 295-312
Persistent link: https://www.econbiz.de/10012800947
Cover Image
Talent recruitment and firm performance : the business of Major League sports
Weinberg, Daniel H. - In: Journal of sports economics 17 (2016) 8, pp. 832-862
Persistent link: https://www.econbiz.de/10011623265
Cover Image
Age and organizational identification : empirical findings from professional sports
Bergmann, Andreas; Schmidt, Sascha Leonard; Schreyer, … - In: Applied economics letters 23 (2016) 10/12, pp. 718-722
Persistent link: https://www.econbiz.de/10011628459
Cover Image
Brand lovemarks scale of sport fans
Shuv-Ami, Avichai; Vrontis, Demetris; Thrassou, Alkis - In: Journal of promotion management : JPM 24 (2018) 2, pp. 215-232
Persistent link: https://www.econbiz.de/10011875380
Cover Image
Season ticketing as a risk management tool in professional team sports : a pricing analysis of German soccer and basketball
Huth, Christopher; Kurscheidt, Markus - In: Journal of risk and financial management : JRFM 15 (2022) 9, pp. 1-18
Ticket sales remain a significant source of revenue in professional team sports. However, season ticket revenue, as an effective risk-reducing instrument, is rarely analyzed in the literature. This study aims to determine, from a price and product perspective, the extent to which different...
Persistent link: https://www.econbiz.de/10013397774
Cover Image
Career duration in the NHL : bias against Europeans?
Depken, Craig A.; Ducking, Johnny; Groothuis, Peter Andrew - 2015
Persistent link: https://www.econbiz.de/10011406698