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~subject:"Sportveranstaltung"
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Sportveranstaltung
Consumer behaviour
19
Konsumentenverhalten
19
Sportmarketing
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Sports marketing
19
Professional sports
16
Profisport
16
Sport
11
Sports
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Sport organization
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Sportorganisation
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USA
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United States
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Markenführung
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Sport event
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Ball game
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Ballsport
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Japan
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Motivation
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Sponsoring
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Sponsorship
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Team
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Beziehungsmarketing
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Football
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Fußball
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Relationship marketing
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Satisfaction
3
Team identification
3
Zufriedenheit
3
Athletes
2
Brand extension
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CSR motive
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Customer satisfaction
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Dienstleistungsqualität
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English
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James, Jeffrey D.
5
Yoshida, Masayuki
3
Matsuoka, Hirotaka
2
Almeida, Victor Manoel Cunha de
1
Calapez, André
1
Cronin, J. J.
1
Du, James
1
Funk, Daniel C.
1
Kennedy, Heather
1
Kinoshita, Keita
1
Pu, Haozhou
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Ribeiro, Tiago
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Yamashita, Rei
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International journal of sports marketing & sponsorship
3
Journal of sport management : the official journal of the North American Society of Sport Management
2
Sport management review
2
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ECONIS (ZBW)
7
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1
Esports and Olympic Games : a cross-cultural exploration of the player support behaviour towards the Olympics
Ribeiro, Tiago
;
Almeida, Victor Manoel Cunha de
; …
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
4
,
pp. 700-721
Persistent link: https://www.econbiz.de/10014377668
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2
Risk and psychological return : a moderating role of COVID-19 risk perception in the impact of team identification on vitality after sport spectatorship in Tokyo
Kinoshita, Keita
;
Matsuoka, Hirotaka
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
1
,
pp. 20-37
Persistent link: https://www.econbiz.de/10014232438
Saved in:
3
The distant fan segment : exploring motives and psychological connection of International National Basketball Association fans
Pu, Haozhou
;
James, Jeffrey D.
- In:
International journal of sports marketing & sponsorship
18
(
2017
)
4
,
pp. 418-438
Persistent link: https://www.econbiz.de/10011821800
Saved in:
4
Service quality at sporting events : is aesthetic quality a missing dimension?
Yoshida, Masayuki
;
James, Jeffrey D.
- In:
Sport management review
14
(
2011
)
1
,
pp. 13-24
Persistent link: https://www.econbiz.de/10008859169
Saved in:
5
Sport event innovativeness : conceptualization, measurement, and its impact on consumer behavior
Yoshida, Masayuki
;
James, Jeffrey D.
;
Cronin, J. J.
- In:
Sport management review
16
(
2013
)
1
,
pp. 68-84
Persistent link: https://www.econbiz.de/10009700220
Saved in:
6
Customer satisfaction with game and service experiences : antecedents and consequences
Yoshida, Masayuki
;
James, Jeffrey D.
- In:
Journal of sport management : the official journal of …
24
(
2010
)
3
,
pp. 338-361
Persistent link: https://www.econbiz.de/10003993201
Saved in:
7
Leveraging event participation benefits beyond the running course : deciphering the motivational basis of event satisfaction
Du, James
;
Kennedy, Heather
;
James, Jeffrey D.
;
Funk, …
- In:
Journal of sport management : the official journal of …
34
(
2020
)
5
,
pp. 435-446
Persistent link: https://www.econbiz.de/10012293379
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