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Reconciling scattered images : managing disparate organizational expressions and impressions
Price, Kristin N.; Gioia, Dennis A.; Corley, Kevin G. - In: Journal of management inquiry 17 (2008) 3, pp. 173-185
Persistent link: https://www.econbiz.de/10003759587
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Operational aspects associated with strategic layout designs and their effectiveness : a multiple case study
Smith, Alan D.; Offodile, O. Felix - In: International journal of logistics systems and management 4 (2008) 6, pp. 710-727
Persistent link: https://www.econbiz.de/10003765168
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The soul of the corporation : how to manage the identity of your company
Bouchikhi, Hamid; Kimberly, John Robert - 2008
Persistent link: https://www.econbiz.de/10003463212
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Ganz der Vater, nur halt anders
Gutschelhofer, Alfred; Wieseneder, Susanna - In: Gern geschehen - Unternehmensnachfolge in Familienbetrieben, (pp. 93-102). 2007
Persistent link: https://www.econbiz.de/10003704269
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Positioning and differentiation by using brand personality attributes : do mission and vision statements contribute to building a unique corporate identity?
Ingenhoff, Diana; Fuhrer, Tanja - In: Corporate communications : an international journal 15 (2010) 1, pp. 83-101
Persistent link: https://www.econbiz.de/10003943664
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Przedsiębiorstwo XXI wieku - doświadczenia i perspektywy zarządzania : przedsiębiorstwo w sieci
Kosiń, Paweł (contributor) - 2014
Persistent link: https://www.econbiz.de/10011280303
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The corporate brand and strategic direction : senior business school managers' cognitions of corporate brand building and management
Balmer, John M. T.; Wang, Wei-Yue - In: The journal of brand management : an international journal 23 (2016) 1, pp. 8-21
Persistent link: https://www.econbiz.de/10011482790
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Corporate Branding von Gründungsunternehmen : der erfolgreiche Aufbau der Unternehmensmarke
Rode, Verena - 2004 - 1. Aufl.
Persistent link: https://www.econbiz.de/10002191967
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Get bold : using social media to create a new type of social business
Carter, Sandy - 2012
Persistent link: https://www.econbiz.de/10009316110
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Corporate identity orientation and disorientation : a complexity theory perspective
Devereux, Luke; Melewar, T. C.; Dinnie, Keith; Lange, Thomas - In: Journal of business research : JBR 109 (2020), pp. 413-424
Persistent link: https://www.econbiz.de/10012238097