Corporate identity orientation and disorientation : a complexity theory perspective
Year of publication: |
2020
|
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Authors: | Devereux, Luke ; Melewar, T. C. ; Dinnie, Keith ; Lange, Thomas |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 109.2020, p. 413-424
|
Subject: | Complexity theory | Corporate identity | Corporate identity disorientation | Corporate identity orientation | Strategic orientation | Unternehmenskultur | Corporate culture | Komplexe Systeme | Complex systems | Öffentlichkeitsarbeit | Public relations | Strategisches Management | Strategic management | Firmenimage | Corporate reputation | Persönlichkeitspsychologie | Personality psychology | Unternehmenserfolg | Firm performance |
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