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Handbook of marketing
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Product strategies, managerial comprehension, and organizational performance
Wensley, Robin
- In:
Oxford review of economic policy
15
(
1999
)
1
,
pp. 33-42
Persistent link: https://www.econbiz.de/10001515996
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The Chandler-Furtado case : a de-colonial re-framing of a North/South (dis)encounter
Wanderley, Sergio
;
Faria, Alex
- In:
Management & organizational history : MOH
7
(
2012
)
2
,
pp. 219-236
Persistent link: https://www.econbiz.de/10009582653
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Market strategies and theories of the firm
Day, George S.
;
Wensley, Robin
- In:
Handbook of marketing
,
(pp. 85-105)
.
2006
Persistent link: https://www.econbiz.de/10003335046
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