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~subject:"Strategisches Management"
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Strategisches Management
Strategic management
34,007
Marketing
31,413
Theorie
6,854
Theory
6,770
Deutschland
5,365
Germany
4,634
Marketingmanagement
4,514
Marketing management
4,274
USA
3,745
Unternehmenserfolg
3,733
Firm performance
3,528
United States
3,428
Kommunikationsmedien
3,276
Management
3,264
Communication media
3,240
Organizational change
2,935
Organisatorischer Wandel
2,874
Innovation
2,758
Innovationsmanagement
2,643
Multinationales Unternehmen
2,635
marketing
2,596
SME
2,428
KMU
2,425
Transnational corporation
2,413
Innovation management
2,387
Unternehmen
2,269
Consumer behaviour
2,227
Strategische Planung
2,131
Konsumentenverhalten
2,097
Wettbewerbsstrategie
1,954
Competitive strategy
1,831
Welt
1,829
World
1,808
Erfolgsfaktor
1,803
Personalmanagement
1,744
Corporate Social Responsibility
1,729
Human Resource Management
1,714
Corporate social responsibility
1,695
Unternehmensplanung
1,685
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Online availability
All
Undetermined
8,742
Free
4,651
Type of publication
All
Book / Working Paper
20,777
Article
19,258
Journal
242
Other
1
Type of publication (narrower categories)
All
Article in journal
13,472
Aufsatz in Zeitschrift
13,472
Aufsatz im Buch
5,439
Book section
5,439
Hochschulschrift
2,694
Thesis
2,018
Graue Literatur
1,803
Non-commercial literature
1,803
Collection of articles of several authors
1,692
Sammelwerk
1,692
Aufsatzsammlung
1,335
Case study
1,326
Fallstudie
1,326
Working Paper
1,181
Arbeitspapier
1,133
Lehrbuch
995
Textbook
858
Dissertation u.a. Prüfungsschriften
758
Bibliografie enthalten
466
Bibliography included
466
Ratgeber
430
Guidebook
408
Konferenzschrift
357
Reprint
268
Handbook
193
Handbuch
193
Conference proceedings
180
Fallstudiensammlung
129
Conference paper
116
Konferenzbeitrag
116
Glossar enthalten
106
Glossary included
106
Interview
102
Festschrift
96
Collection of articles written by one author
94
Sammlung
94
Bibliografie
88
Bibliographie
65
Systematic review
41
Übersichtsarbeit
41
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Language
All
English
28,991
German
10,206
Undetermined
695
French
195
Polish
90
Russian
89
Italian
77
Spanish
60
Ukrainian
14
Swedish
10
Portuguese
9
Danish
8
Slovak
7
Dutch
6
Romanian
5
Serbian
5
Croatian
4
Czech
3
Finnish
3
Hungarian
3
Bulgarian
2
Slovenian
2
Bosnian
1
Valencian
1
Korean
1
Lithuanian
1
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1
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1
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Author
All
Hitt, Michael A.
80
Rugman, Alan M.
70
Hinterhuber, Hans H.
59
Verbeke, Alain
58
Müller-Stewens, Günter
56
Foss, Nicolai J.
52
Whittington, Richard
50
Buckley, Peter J.
49
Teece, David J.
48
Becker, Wolfgang
45
Henry, Craig
45
Keuper, Frank
42
Johnson, Gerry
41
Kraus, Sascha
41
Hunger, J. David
40
Wheelen, Thomas L.
40
Andersen, Torben Juul
39
Bruhn, Manfred
38
Hoskisson, Robert E.
38
Horváth, Péter
37
Ireland, R. Duane
37
Barney, Jay B.
36
Burgelman, Robert A.
36
Matzler, Kurt
36
Porter, Michael E.
36
Proff, Heike
36
Grant, Robert M.
35
Mintzberg, Henry
35
David, Fred R.
33
Jarzabkowski, Paula
33
Homburg, Christian
32
Kaplan, Robert S.
32
Pearce, John A.
32
Thompson, Arthur A.
32
Sanchez, Ron
31
Simon, Hermann
31
Grünig, Rudolf
30
Seidl, David
30
Weber, Jürgen
30
Norton, David P.
29
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Institution
All
Springer Fachmedien Wiesbaden
227
National Bureau of Economic Research
61
Edward Elgar Publishing
51
IGI Global
51
Springer-Verlag GmbH
40
Verlag Dr. Kovač
36
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
32
Haufe-Lexware GmbH & Co. KG
29
Books on Demand GmbH <Norderstedt>
24
Harvard Graduate School of Business Administration
24
De Gruyter Oldenbourg
21
Campus Verlag
19
Information Resources Management Association
18
Harvard Business Review Press
17
Verlag Franz Vahlen
15
W. Kohlhammer GmbH
15
Wiley-VCH
15
Manchester Business School
14
Springer International Publishing
14
Eric Cuvillier <Firma>
13
Walter de Gruyter GmbH & Co. KG
13
Erich-Schmidt-Verlag
12
Helmut-Schmidt-Universität
12
OECD
11
Shaker Verlag
11
UVK Verlagsgesellschaft mbH
11
NetLibrary, Inc
10
RWTH Aachen
10
Universität <Halle, Saale> / Lehrstuhl für Wirtschaftsethik
10
AMACOM
9
Bundesverband Materialwirtschaft, Einkauf und Logistik
9
Horváth & Partners
9
Nomos Verlagsgesellschaft
9
Uni-Taschenbücher GmbH
9
World Bank
9
Arthur D. Little International Inc. <Wiesbaden>
8
Strategic Management Society
8
Boston Consulting Group
7
Center for Urban & Real Estate Management <Zürich>
7
Horváth & Partner <Stuttgart>
7
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Published in...
All
SpringerLink / Bücher
748
Journal of business research : JBR
286
Springer eBook Collection
270
Strategic management journal
257
Long range planning : LRP ; international journal of strategic management
185
Technological forecasting & social change : an international journal
174
Gabler Edition Wissenschaft
156
Harvard business review : HBR
154
Harvard-Business-Manager : das Wissen der Besten
134
Journal of business strategy
134
Industrial marketing management : the international journal for industrial and high-tech firms
132
Business strategy and the environment
124
Journal of strategy and management
123
Europäische Hochschulschriften / 5
119
Strategy & leadership : a publication of Strategic Leadership Forum
116
Management decision : MD
111
Business horizons
101
Springer eBook Collection / Business and Economics
101
Technology analysis & strategic management
92
California management review
86
Premier reference source
85
Journal of business ethics : JOBE
84
Lehrbuch
84
Research
83
European management journal
80
International journal of production economics
79
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
74
Journal of world business : JWB
70
Schriftenreihe Strategisches Management
70
IEEE transactions on engineering management : EM
68
International business review : the official journal of the European International Business Academy
67
Journal of management studies : JMS
65
Working paper / National Bureau of Economic Research, Inc.
65
Faculty & research / Insead : working paper series
63
Management research review
63
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
62
Journal of management
62
Management for Professionals
61
NBER working paper series
61
Springer eBook Collection / Business and Management
61
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Source
All
ECONIS (ZBW)
35,927
USB Cologne (EcoSocSci)
4,003
USB Cologne (business full texts)
189
EconStor
89
OLC EcoSci
58
BASE
7
RePEc
3
ArchiDok
1
Other ZBW resources
1
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1
Qualitäts- und Werbestrategien bei Qualitätsunsicherheit der Konsumenten
Ringbeck, Jürgen
-
1986
Persistent link: https://www.econbiz.de/10013340924
Saved in:
2
Media and Convergence Management
Diehl, Sandra
-
2013
Introduction -- Part I: Convergence and Strategic Management -- Part II: Convergence and Advertising and
Marketing
…
Persistent link: https://www.econbiz.de/10014016711
Saved in:
3
Media and convergence management
Diehl, Sandra
(
ed.
);
Karmasin, Matthias
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009760127
Saved in:
4
Marketing
planning by design : systematic planning for successful
marketing
strategy
Strauß, Ralf E.
;
Strauss, Ralf
-
2008
Persistent link: https://www.econbiz.de/10003754632
Saved in:
5
Operational aspects associated with strategic layout designs and their effectiveness : a multiple case study
Smith, Alan D.
;
Offodile, O. Felix
- In:
International journal of logistics systems and management
4
(
2008
)
6
,
pp. 710-727
Persistent link: https://www.econbiz.de/10003765168
Saved in:
6
Einsatz und Nutzung von Kampagnenmanagement im Rahmen von Vertriebs- und Marketingstrategien in deutschen Unternehmen
Holland, Heinrich
;
Köroglu, Sükran
- In:
Dialogmarketing Perspektiven 2009/2010 : Tagungsband 4. …
,
(pp. 177-222)
.
2010
Persistent link: https://www.econbiz.de/10003971486
Saved in:
7
Crossmedia-Management
Schneider, Martin
-
2007
-
1. Auflage
Persistent link: https://www.econbiz.de/10003530503
Saved in:
8
Creative strategies of super bowl commercials 2001 - 2009 : an analysis of message strategies
Kim, Kihan
;
Cheong, Yunjae
- In:
International journal of sports marketing & sponsorship
13
(
2011/12
)
1
,
pp. 7-22
Persistent link: https://www.econbiz.de/10009508906
Saved in:
9
Advertising media strategies in the film industry
Elliott, Caroline
;
Simmons, Robert
- In:
The media industries and their markets : quantitative …
,
(pp. 195-206)
.
2010
Persistent link: https://www.econbiz.de/10008772852
Saved in:
10
Advertising media strategies in the film industry
Elliott, Caroline
;
Simmons, Robert
- In:
Applied economics
43
(
2011
)
28/30
,
pp. 4461-4468
Persistent link: https://www.econbiz.de/10009388115
Saved in:
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