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Standardization of international strategy and export performance: a meta-analysis
Shoham, Aviv - In: Strategic global marketing : issues and trends, (pp. 97-120). 2002
Persistent link: https://www.econbiz.de/10001777083
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Uncovering the influence of the international marketing function in international firms
Gnizy, Itzhak; Shoham, Aviv - In: International marketing review 31 (2014) 1, pp. 51-78
Persistent link: https://www.econbiz.de/10010253927
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The impact of strategic orientations on export marketing strategy : new classification and typology
Asseraf, Yoel; Shoham, Aviv - In: Research handbook on export marketing, (pp. 60-83). 2014
Persistent link: https://www.econbiz.de/10010472828
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The interaction between environment and strategic orientation in born globals' choice of entry mode
Efrat, Kalanit; Shoham, Aviv - In: International marketing review 30 (2013) 6, pp. 536-558
Persistent link: https://www.econbiz.de/10010212403
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The relationship between strategic orientations and firm performance : is environmental munificence the missing link?
Dahan, Gavriel; Shoham, Aviv - In: Journal of strategy and management 16 (2023) 2, pp. 264-281
Persistent link: https://www.econbiz.de/10014316369