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Reverse innovation : a conceptual framework

Malodia, Suresh; Gupta, Shaphali; Jaiswal, Anand Kumar - In: Journal of the Academy of Marketing Science 48 (2020) 5, pp. 1009-1029

Persistent link: https://www.econbiz.de/10012301300

Commercialisation and Innovation Strategy in Small Firms : Learning to Manage Uncertainty

Mazzarol, Tim; Reboud, Sophie; Clark, Delwyn; Moore, Monique - 2022

Chapter 1. Innovation and Commercialisation in Small Firms -- Chapter 2. Conceptual Foundations of the Book -- Chapter 3. The Decision to Innovate -- Chapter 4. Screening Opportunities -- Chapter 5. The Business Model and Innovation Strategy -- Chapter 6. Managing Uncertainty -- Chapter 7....

Persistent link: https://www.econbiz.de/10013270851

Value proposition for designers-VP(d) : a tool for strategic innovation in new product development

Wormald, Paul - In: International journal of business environment : IJBE 7 (2015) 3, pp. 262-280

Persistent link: https://www.econbiz.de/10011534323

Managing the change of strategy from customisation to product platform : case of Mabuchi Motors, a leading DC motor manufacturer

Shibata, Tomoatsu; Kodama, Mitsuru - In: International journal of technology management : IJTM 67 (2015) 2/4, pp. 289-305

Persistent link: https://www.econbiz.de/10011498893

The dark side of the entrepreneurial orientation and market orientation interplay : a new product development perspective

Morgan, Todd; Anokhin, Sergey; Kretinin, Andrey; … - In: International small business journal : researching … 33 (2015) 7, pp. 731-751

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What we will do versus what we can do : the relative effects of unit-level NPD motivation and capability

Zhao, Zheng; Chadwick, Clint - In: Strategic management journal 35 (2014) 12, pp. 1867-1880

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Uncertainty-driven Innovation : Managing the New Product Development Processes in an Unpredictable Environment

Marzi, Giacomo - 2022

Chapter 1: The Unpredictable Environment and Role of Innovation -- Chapter 2: The Entrepreneurs, the Innovation Process and the Management of Uncertainty -- Chapter 3: The Necessity and the Drawbacks of Product and Process Innovation -- Chapter 4: A Review of Excessive Development Studies on the...

Persistent link: https://www.econbiz.de/10013192316

Strategic planning as a complex and enabling managerial tool

Arend, Richard J.; Zhao, Yuzhen Lisa; Song, Zheng Michael; … - In: Strategic management journal 38 (2017) 8, pp. 1741-1752

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New product development strategy implementation duration and new venture performance : a contingency-based perspective

Kiss, Andreea N.; Barr, Pamela S. - In: Journal of management : JOM 43 (2017) 4, pp. 1185-1210

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The influence of strategic orientation on new product development : mediating role innovation, knowledge management and organisational capabilities ; an emprical investigation

Akbariyeh, Hamid; Seddigh, Amin - In: International journal of business innovation and research 13 (2017) 4, pp. 502-518

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