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A theoretical framework for the logistics strategies of B2C e-commerce retailers based on current trends in the industry
Straubert, Christian - In: International journal of shipping and transport … 14 (2022) 1/2, pp. 78-93
Persistent link: https://www.econbiz.de/10012990518
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The role of service-dominant logic strategic orientations in driving customer engagement in online retailing
Katsifaraki, Georgia D.; Theodosiou, Marios - In: Journal of interactive marketing 59 (2024) 1, pp. 99-115
Persistent link: https://www.econbiz.de/10014583046
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Intelligent Retail : The Future of Stationary Retail
Heinemann, Gerrit - 2023
This book shows stationary retail a way to reinvent itself after Corona, in order to be able to survive against the strong competition of online retail. The focus is on the central issues that will shape the retail of the future. For example, brick-and-mortar retail in particular must now work...
Persistent link: https://www.econbiz.de/10013504614
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Intelligent Retail : Die Zukunft des stationären Einzelhandels
Heinemann, Gerrit - 2021
Vom stationären Einzelhandel zum Intelligent Retail -- Bedrohungen des stationären Handels -- Intelligent Retail … -- Beispiele für stationären Einzelhandel der Zukunft -- Risiken für Intelligent Retail. …Dieses Buch zeigt dem stationären Einzelhandel einen Weg auf, wie er sich nach Corona neu erfinden kann, um gegen die …
Persistent link: https://www.econbiz.de/10012615706
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Intelligent Retail : die Zukunft des stationären Einzelhandels
Heinemann, Gerrit - 2021
Persistent link: https://www.econbiz.de/10012513354
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Can brick-and-mortar retailers successfully become multichannel retailers?
Agnihotri, Arpita - In: Journal of marketing channels : ... distribution … 22 (2015) 1, pp. 62-73
Persistent link: https://www.econbiz.de/10010503347
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FirstCry : a hybrid store strategy creating big wonders!
Raju, Roshan; Bhadange, Sagar; Rakshit, Sandip - In: Asian journal of management cases 18 (2021) 2, pp. 160-168
Persistent link: https://www.econbiz.de/10012624179
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Success of firm strategies in e-commerce
Hackl, Franz; Hölzl-Leitner, Michael; Winter-Ebmer, Rudolf - 2018
The choice of an appropriate e-commerce strategy is crucial for the survival of online stores in B2C e-commerce business. We use a comprehensive data set from the Austrian price search engine geizhals.at to identify successful e-commerce strategies. An e-commerce strategy is a set of choices...
Persistent link: https://www.econbiz.de/10011899158
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Impact of the CRM system and time management on organizational effectiveness and performance : case study of an e-commerce micro enterprise
Januszewski, Arkadiusz; Krupcała, Kinga - In: European research studies 24 (2021) 1, pp. 1157-1172
Persistent link: https://www.econbiz.de/10012512653