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~subject:"Strukturgleichungsmodell"
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Strukturgleichungsmodell
Partial least squares
22
Partielle kleinste Quadrate
19
Beziehungsmarketing
16
Relationship marketing
16
Structural equation model
15
Kleinste-Quadrate-Methode
13
Least squares method
13
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10
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Estimation theory
9
Schätztheorie
9
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8
Deutschland
8
Markenführung
8
Germany
7
Customer satisfaction
6
Structural equation modeling
6
Composite model
5
Kundenwert
5
Kundenzufriedenheit
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PLS
5
Scientific method
5
Theorie
5
Theory
5
Wissenschaftliche Methode
5
Brand
4
Controlling
4
Customer value
4
Elektrizitätsmarkt
4
Emergent variables
4
Innovation
4
Lieferantenmanagement
4
Markenartikel
4
Marketing
4
Monte Carlo simulation
4
Monte-Carlo-Simulation
4
Supplier relationship management
4
Trust
4
Verbraucherverhalten
4
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English
14
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Henseler, Jörg
14
Schuberth, Florian
4
Ringle, Christian M.
3
Sarstedt, Marko
3
Dijkstra, Theo K.
2
Haenlein, Michael
2
Reinartz, Werner J.
2
Baumgarth, Carsten
1
Cepeda-Carrión, Gabriel
1
Chuah, Francis
1
Diamantopoulos, Adamantios
1
Evermann, Joerg
1
Gelhard, Carsten
1
Hubona, Geoffrey
1
Kirkby, Alexandra
1
Lancelot Miltgen, Caroline
1
Popovič, Aleš
1
Rademaker, Manuel E.
1
Roemer, Ellen
1
Rönkkö, Mikko
1
Schamberger, Tamara Svenja
1
Zaza, Sam
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European journal of marketing
2
Journal of the Academy of Marketing Science
2
INSEAD Working Paper
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Management information systems : mis quarterly
1
Organizational research methods : ORM
1
Review of managerial science : RMS
1
Technological forecasting & social change : an international journal
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The journal of product & brand management
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ECONIS (ZBW)
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1
Assessing the overall fit of composite models estimated by partial least squares path modeling
Schuberth, Florian
;
Rademaker, Manuel E.
;
Henseler, Jörg
- In:
European journal of marketing
57
(
2023
)
6
,
pp. 1678-1702
Persistent link: https://www.econbiz.de/10014342091
Saved in:
2
Partial least squares as a tool for scientific inquiry : comments on Cadogan and Lee
Henseler, Jörg
;
Schuberth, Florian
- In:
European journal of marketing
57
(
2023
)
6
,
pp. 1737-1757
Persistent link: https://www.econbiz.de/10014342106
Saved in:
3
The choice of structural equation modeling technique matters : a commentary on Dash and Paul (2021)
Schuberth, Florian
;
Hubona, Geoffrey
;
Roemer, Ellen
; …
- In:
Technological forecasting & social change : an …
194
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014475925
Saved in:
4
Confirmatory composite analysis using partial least squares : setting the record straight
Schuberth, Florian
- In:
Review of managerial science : RMS
15
(
2021
)
5
,
pp. 1311-1345
Persistent link: https://www.econbiz.de/10012549761
Saved in:
5
Why generalized structured component analysis is not universally preferable to structural equation modeling
Henseler, Jörg
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
3
,
pp. 402-413
Persistent link: https://www.econbiz.de/10009548615
Saved in:
6
Einführung in die PLS-Pfadmodellierung
Henseler, Jörg
- In:
Wirtschaftswissenschaftliches Studium : WiSt ; …
34
(
2005
)
2
,
pp. 70-75
Persistent link: https://www.econbiz.de/10002565674
Saved in:
7
An empirical comparison of the efficacy of covariance-based and variance-based SEM
Reinartz, Werner J.
;
Haenlein, Michael
;
Henseler, Jörg
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
4
,
pp. 332-344
Persistent link: https://www.econbiz.de/10003906427
Saved in:
8
Consistent partial least squares path modeling
Dijkstra, Theo K.
;
Henseler, Jörg
- In:
Management information systems : mis quarterly
39
(
2015
)
2
,
pp. 297-316
Persistent link: https://www.econbiz.de/10011284928
Saved in:
9
Common beliefs and reality about PLS : comments on Rönkkö and Evermann (2013)
Henseler, Jörg
;
Dijkstra, Theo K.
;
Sarstedt, Marko
; …
- In:
Organizational research methods : ORM
17
(
2014
)
2
,
pp. 182-209
Persistent link: https://www.econbiz.de/10010362589
Saved in:
10
Introducing new products that affect consumer privacy : a mediation model
Lancelot Miltgen, Caroline
;
Henseler, Jörg
;
Gelhard, …
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4659-4666
Persistent link: https://www.econbiz.de/10011554747
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