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Persistent link: https://www.econbiz.de/10010407880
This paper is motivated by the ubiquitous practical existence of common retailer distribution channels (e.g., a grocery store offering multiple brands of the same product). Demand interdependence (product substitutability) among various brands is critical and thus we investigate its impact on...
Persistent link: https://www.econbiz.de/10012834693
Recent press on piracy and digital goods touts the policy of leasing (as opposed to selling) as a “piracy killer.” However, the effectiveness of leasing is still controversial for digital goods in terms of the profitability for alternate supply chain members, including content providers...
Persistent link: https://www.econbiz.de/10012847079
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