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From 'EGO' to 'ECO' in B2B relationships
Barile, Sergio; Carrubbo, Luca; Iandolo, Francesca; … - In: jbm - Journal of Business Market Management 6 (2013) 4, pp. 228-253
-economic relationships where all of the elements are homeostatically balanced and must constantly change to adapt to the external …
Persistent link: https://www.econbiz.de/10010330082
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From 'EGO' to 'ECO' in B2B relationships
Barile, Sergio; Carrubbo, Luca; Iandolo, Francesca; … - In: jbm - Journal of Business Market Management 6 (2013) 4, pp. 228-253
-economic relationships where all of the elements are homeostatically balanced and must constantly change to adapt to the external …
Persistent link: https://www.econbiz.de/10010954448
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The effects of supplier B2B sustainability positioning on buyer performance : the role of trust
Casidy, Riza; Yan, Li - In: Industrial marketing management : the international … 102 (2022), pp. 311-323
Persistent link: https://www.econbiz.de/10013259087
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Using bibliometric research to advance the business-to-business sustainability literature : establishing an integrative conceptual framework for future application
Chabowski, Brian R.; Gabrielsson, Peter; Mena, Jeannette A. - In: Industrial marketing management : the international … 102 (2022), pp. 527-545
Persistent link: https://www.econbiz.de/10013259137
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Shifting from B2B to B4B can build a more sustainable business
Restrepo, Sergio; Ojomo, Efosa - In: MIT sloan management review 63 (2022) 3, pp. 96-95
Persistent link: https://www.econbiz.de/10013189250
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How B2B suppliers articulate customer value propositions in the circular economy : four innovation-driven value creation logics
Ranta, Valtteri; Keränen, Joona; Aarikka-Stenroos, Leena - In: Industrial marketing management : the international … 87 (2020), pp. 291-305
Persistent link: https://www.econbiz.de/10012285186
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Sustainably superior versus greenwasher : a scale measure of B2B sustainability positioning
Kapitan, Sommer; Kennedy, Ann-Marie; Berth, Nicole - In: Industrial marketing management : the international … 76 (2019), pp. 84-97
Persistent link: https://www.econbiz.de/10011990735
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Challenges in sustainability transitions in B2B firms and the role of corporate entrepreneurship in responding to crises created by the pandemic
Tandon, Anushree; Chaudhary, Sanjay; Nijjer, Shivinder; … - In: Industrial marketing management : the international … 118 (2024), pp. 93-109
Persistent link: https://www.econbiz.de/10014531709
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B2B firms' supply chain resilience orientation in achieving sustainable supply chain performance
Muhammad Sabbir Rahman; Gani, Mohammad Osman; Fatema, Bente - In: Sustainable manufacturing and service economics 2 (2023), pp. 1-12
The present research investigates the influence of B2B firms' supply chain resilience orientation on achieving sustainable supply chain performance via firms' adaptive capability. Furthermore, this research also tests the moderating role of B2B firms' customer engagement between adaptive...
Persistent link: https://www.econbiz.de/10014555549
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Analyzing of B2b and B2c in Buying Centers Using Rough Sets and Mcdm Respect of Sustainable Supply Chain Management
Turgay, Safiye; Gujrati, Dr.Rashmi - 2022
The sustainable supply chain structure reveals the ability of firms to continue their activities in economic, social, and environmental dimensions. In the studies carried out so far that B2B and B2C structures are not considered comparatively in sustainable supply chain models. Multi-Criteria...
Persistent link: https://www.econbiz.de/10014240925