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A hub-and-spoke model for multi-dimensional integration of green marketing and sustainable supply chain management
Liu, Shaofeng; Kasturiratne, Dulekha; Moizer, Jonathan - In: Industrial marketing management : the international … 41 (2012) 4, pp. 581-588
Persistent link: https://www.econbiz.de/10009583022
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The effects of supplier B2B sustainability positioning on buyer performance : the role of trust
Casidy, Riza; Yan, Li - In: Industrial marketing management : the international … 102 (2022), pp. 311-323
Persistent link: https://www.econbiz.de/10013259087
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Creating a sustainable supply chain network by adopting relationship management strategies
Vandchali, Hadi Rezaei; Cahoon, Stephen; Chen, Shu-Ling - In: Journal of business-to-business marketing 27 (2020) 2, pp. 125-149
Persistent link: https://www.econbiz.de/10012259325
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B2B firms' supply chain resilience orientation in achieving sustainable supply chain performance
Muhammad Sabbir Rahman; Gani, Mohammad Osman; Fatema, Bente - In: Sustainable manufacturing and service economics 2 (2023), pp. 1-12
The present research investigates the influence of B2B firms' supply chain resilience orientation on achieving sustainable supply chain performance via firms' adaptive capability. Furthermore, this research also tests the moderating role of B2B firms' customer engagement between adaptive...
Persistent link: https://www.econbiz.de/10014555549
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Analyzing of B2b and B2c in Buying Centers Using Rough Sets and Mcdm Respect of Sustainable Supply Chain Management
Turgay, Safiye; Gujrati, Dr.Rashmi - 2022
The sustainable supply chain structure reveals the ability of firms to continue their activities in economic, social, and environmental dimensions. In the studies carried out so far that B2B and B2C structures are not considered comparatively in sustainable supply chain models. Multi-Criteria...
Persistent link: https://www.econbiz.de/10014240925
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Traceability in luxury : harnessing B2B relationships to enhance ethical practices in the luxury industry
Holmqvist, Jonas; Kowalkowski, Christian - In: Industrial marketing management : the international … 111 (2023), pp. 257-267
Persistent link: https://www.econbiz.de/10014369270
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Social media branding in the food industry : comparing B2B and B2C companies' use of sustainability messaging on Twitter
Garner, Benjamin; Mady, Ashraf - In: The journal of business & industrial marketing 38 (2023) 11, pp. 2485-2504
Persistent link: https://www.econbiz.de/10014472003
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Corporate social responsibility and sustainability practices in B2B markets : a review and research agenda
Huang, Ying; Surface, Debra Lee; Zhang, Chun - In: Industrial marketing management : the international … 106 (2022), pp. 219-239
Persistent link: https://www.econbiz.de/10014226504
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A guide to the seen costs and unseen benefits of e-commerce
Tokar, Travis; Jensen, Robert; Williams, Brent D. - In: Business horizons 64 (2021) 3, pp. 323-332
Persistent link: https://www.econbiz.de/10012545241
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The e-commerce supply chain and environmental sustainability : an empirical investigation on the online retail sector
Rao, Prakash; Balasubramanian, Sreejith; Vihari, Nitin; … - In: Cogent business & management 8 (2021) 1, pp. 1-29
Despite the significant growth of e-commerce in recent years, especially in the business-to-consumer (B2C) online retail sector, its positive and negative environmental implications are unclear from previous research. To understand the environmental impacts of e-commerce, two conceptual models...
Persistent link: https://www.econbiz.de/10012650680