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Sustainable marketing : managerial-ecological issues
Fuller, Donald A. - 1999
Persistent link: https://www.econbiz.de/10000671015
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"Nachhaltige Entwicklung" und Marketing : Widerspruch oder kompatible Managementleitbilder
Bausch, Thomas - In: Marketingprobleme : innovative Lösungsansätze aus …, (pp. 39-52). 1995
Persistent link: https://www.econbiz.de/10001316679
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Nachhaltigkeits-Marketing
Belz, Frank - In: Das Wirtschaftsstudium : wisu ; Zeitschrift für … 35 (2006) 6, pp. 796-801
Persistent link: https://www.econbiz.de/10003333233
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Do you speak sustainability? : a personal navigator for corporate action
Steinbach, Anke - 2020
Persistent link: https://www.econbiz.de/10012619721
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Sustainable marketing : managerial-ecological issues
Fuller, Donald A. - 1999 - Online-Ausg.
By recognizing marketing as the key to the success of ecologically sound products, this text seeks to define the … paradigm of sustainable marketing, and offers criteria for sustainable marketing strategies and products, and more …
Persistent link: https://www.econbiz.de/10013208177
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Green reverse logistics technology impact on agricultural entrepreneurial marketing firms' operational efficiency and sustainable competitive advantage
Mugoni, Ernest; Nyagadza, Brighton; Hove, Precious Kuziva - In: Sustainable technology and entrepreneurship 2 (2023) 2, pp. 1-13
marketing firms’ operational efficiency and sustainable competitive advantage. Systematic literature review and meta … a strong influence on agricultural entrepreneurial marketing firms’ operational efficiency and sustainable competitive … model in agricultural inputs entrepreneurial marketing firms’ operational efficiency and sustainable competitive advantage …
Persistent link: https://www.econbiz.de/10014286591
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Motivating employees towards sustainable behaviour
Temminck, Elisha; Mearns, Kathryn; Fruhen, Laura - In: Business strategy and the environment 24 (2015) 6, pp. 402-412
Persistent link: https://www.econbiz.de/10011438928
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Extended producer responsibility and the evolution of sustainable specializations : evidences from the e-waste sector
Corsini, Filippo; Rizzi, Francesco; Gusmerotti, Natalia … - In: Business strategy and the environment 24 (2015) 6, pp. 466-476
Persistent link: https://www.econbiz.de/10011439060
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Mixed methods studies in environmental management research : prevalence, purposes and designs
Molina Azorín, José Francisco; López-Gamero, María D. - In: Business strategy and the environment 25 (2016) 2, pp. 134-148
Persistent link: https://www.econbiz.de/10011486041