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Drawing upon key arguments of prevailing theoretical perspectives in international business, this study aims to explain the ownership and market entry strategies of emerging country multinational enterprises (MNE) in a transition country. To this end, the Turkish MNEs' ownership (joint venture...
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1. Central Eastern Europe, Russia, and the Ukraine : economic and socio demographic / V.H. Manek Kirpalani -- 2. Regional economic and marketing structure / V.H. Manek Kirpalani -- 3. Consumer behavior / L. Garbarski -- 4. Industrial policy / A. Nowak and V.H. Manek Kirpalani -- 5. Marketing...
Persistent link: https://www.econbiz.de/10014499786
Gain a comprehensive understanding of the development of entrepreneurship across Eastern Europe Throughout Eastern Europe, post-Communist countries transitioning to market-based economies are obtaining a variety of results due to diverse policy approaches. When Economies Change Hands evaluates...
Persistent link: https://www.econbiz.de/10011829456