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Trend toward service economy is growing even stronger in society and industry as well as each company. Frameworks of service innovation become vital not only for analysis but also for stimulating the innovation systematically.In this paper, we focus on the drive-recorder business which is...
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Internal marketing (IM) has become essential in service industries since employees are considered critical to excel in customer service due to fierce competition. Previous studies have examined and proved the role of IM in retaining happy and loyal customers in a variety of industries. However,...
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The prevailing characteristic of the current business market is accelerated dynamics and remarkable change power, which require continuous adjustment of strategy. Employees are crucial drivers for optimal handling and implementing changes and innovations. The telecommunications sector is a major...
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The purpose of the survey was to assess the HCM strengths and weakness of all players of telecom industry by monitoring the performances of each of 23 HCM practices. For this purpose a Questionnaire of HCM driver was developed which contained five parts investigating precisely the practices...
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Employees in the telecom sector are knowledge workers and, thus, managers, HR professionals, and policymakers in the industry need to retain them through knowledge management policies. It is against this premise that this study investigated the effect of knowledge management on employee...
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The objective of this study is to determine the impact of Information and Communication Technology on the efficiency of Human Resource Management in the Cameroon mobile Telecommunication Sector. It specifically seeks to investigate how the use of ICT affects the following human resources...
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