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Foundational research on consumer welfare : opportunities for a transformative consumer research agenda
Andreasen, Alan R.
;
Goldberg, Marvin E.
;
Sirgy, M. Joseph
- In:
Transformative consumer research for personal and …
,
(pp. 25-65)
.
2012
Persistent link: https://www.econbiz.de/10009259665
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Minorities and marketing : research challenges
Andreasen, Alan R.
(
contributor
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1977
Persistent link: https://www.econbiz.de/10000548134
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