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Theoretical approaches for studying effects of media context on advertising perception
Juntunen, Arja - 1994
Persistent link: https://www.econbiz.de/10000885351
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Ökonomische Gestaltungsanforderungen für die Entwicklung elektronischer Märkte
Krähenmann, Noah - 1994
Persistent link: https://www.econbiz.de/10000889558
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Media economics : theory and practice
Alexander, Alison (ed.); Owers, James E. (contributor);  … - 1993
Persistent link: https://www.econbiz.de/10000862973
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Hörfunk und Fernsehen
Heinrich, Jürgen - 1999
Persistent link: https://www.econbiz.de/10000551090
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Telecommunication tariffs for the mass media
1980
Persistent link: https://www.econbiz.de/10000615568
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Media economics : theory and practice
Alexander, Alison (ed.) - 1998 - 2nd ed
Persistent link: https://www.econbiz.de/10000627066
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Kernressourcenmanagement in Medienunternehmen
Habann, Frank - 1999
Persistent link: https://www.econbiz.de/10000683685
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The right to inform and be informed : another development and the media
Hamrell, Sven (contributor); Allain, Annelies (contributor) - 1989
Persistent link: https://www.econbiz.de/10000542333
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Massenmedien und Internet : zur Marktentwicklung in der Pressebranche
Sennewald, Nicola - 1998
Persistent link: https://www.econbiz.de/10000669820