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International journal of industrial organization
34
European journal of operational research : EJOR
23
Economics letters
15
Management science : journal of the Institute for Operations Research and the Management Sciences
14
CESifo working papers
13
American journal of agricultural economics
12
Information economics and policy : IEP
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Journal of economics & management strategy : JEMS
12
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Journal of advertising : official publication of the American Academy of Advertising
6
Journal of business research : JBR
6
Journal of economic behavior & organization : JEBO
6
Journal of economic dynamics & control
6
Journal of economic theory
6
Journal of economics
6
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6
Southern economic journal
6
The American economic review
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The Rand journal of economics
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ECONIS (ZBW)
1,342
EconStor
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1
Specialty advertising in marketing
Herpel, George Lloyd
;
Collins, Richard A.
-
1972
Persistent link: https://www.econbiz.de/10000555911
Saved in:
2
Advertising and concentration : a suggested approach and some preliminary results
Waterson, Mike
-
1972
Persistent link: https://www.econbiz.de/10000666677
Saved in:
3
Advertising and competition : theory, measurement, fact
Ferguson, James M.
-
1974
Persistent link: https://www.econbiz.de/10000024488
Saved in:
4
Advertising management
Aaker, David A.
(
ed.
);
Myers, John G.
(
contributor
)
-
1975
Persistent link: https://www.econbiz.de/10000055005
Saved in:
5
The measurement of cumulative advertising effects
Palda, Kristian S.
-
1964
Persistent link: https://www.econbiz.de/10000055703
Saved in:
6
Advertising and the public interest
Howard, John A.
;
Hulbert, James
-
1973
Persistent link: https://www.econbiz.de/10002975492
Saved in:
7
Bivariate feed-back intervention time series modelling with application in advertising problem
Bhattacharyya, M. N.
-
1982
Persistent link: https://www.econbiz.de/10001910447
Saved in:
8
Economic analysis for marketing decisions
Palda, Kristian S.
-
1969
Persistent link: https://www.econbiz.de/10000569399
Saved in:
9
Mathematical models and methods in marketing
Bass, Frank M.
;
Buzzell, Robert D.
;
Greene, Mark R.
; …
-
1961
Persistent link: https://www.econbiz.de/10003198470
Saved in:
10
Wirkt eine Preisregulierung nur auf den Preis?: Anmerkungen zu den Wirkungen einer Preisregulierung auf das Werbevolumen
Jaenichen, Sebastian
;
Steinrücken, Torsten
-
2007
Persistent link: https://www.econbiz.de/10010299053
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