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~subject:"Theorie"
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A study of communication in ad...
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Theorie
Werbungsbetrieb
582
Vereinigte Staaten
216
Werbungsforschung
156
Werbung
106
Marktforschung
51
Werbungsmittel
47
Advertising
38
Deutschland
36
Werbungsausgaben
25
Werbewirkung
22
Werbungsunternehmung
20
Großbritannien
19
Advertising effects
17
Verbraucher
17
Absatzpolitik
16
Marketing
13
Rundfunkwerbung
13
Werbungspolitik
13
Werbungspsychologie
13
Wettbewerbsbeschränkung
12
Internet marketing
11
Online-Marketing
11
Preisgestaltung
11
Theory
11
Werbeplanung
11
Produktgestaltung
10
Absatz
9
Markenartikel
9
Marktpsychologie
9
Wirtschaftskonzentration
9
Consumer behaviour
8
Konsumentenverhalten
8
Verbraucherschutz
8
Wettbewerb
8
Einzelhandelsbetrieb
7
Werbung Gemeinschaftswerbung
7
Marktform Oligopol
6
Betriebsertrag
5
Innovation
5
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Book / Working Paper
11
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Arbeitspapier
1
Working Paper
1
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English
11
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Palda, Kristian S.
2
Sethi, S.Prakash
2
Sheth, Jagdish N.
2
Bass, Frank M.
1
Bhattacharyya, M. N.
1
Buzzell, Robert D.
1
Chisnall, Peter M.
1
Collins, Richard A.
1
Ferguson, James Milton
1
Greene, Mark R.
1
Herpel, George Lloyd
1
Howard, John A.
1
Hulbert, James
1
Lazer, William
1
Pessemier, Edgar A.
1
Shawver, Donald L.
1
Shuchman, Abraham
1
Theodore, Chris A.
1
Waterson, Mike
1
Wilson, George W.
1
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Federal Trade Commission
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Irwin Series in Quantitative Analysis for Business
1
Warwick economic research papers
1
Working Papers in Economics, University of Queensland, Department of Economics
1
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ECONIS (ZBW)
11
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1
Marketing management
Sethi, S.Prakash
;
Sheth, Jagdish N.
-
1973
Persistent link: https://www.econbiz.de/10003191019
Saved in:
2
Financial Management
Sethi, S.Prakash
-
1973
Persistent link: https://www.econbiz.de/10001498551
Saved in:
3
Marketing research
Chisnall, Peter M.
-
1973
Persistent link: https://www.econbiz.de/10000049880
Saved in:
4
Specialty advertising in marketing
Herpel, George Lloyd
;
Collins, Richard A.
-
1972
Persistent link: https://www.econbiz.de/10000555911
Saved in:
5
Advertising and concentration : a suggested approach and some preliminary results
Waterson, Mike
-
1972
Persistent link: https://www.econbiz.de/10000666677
Saved in:
6
Economic analysis for marketing decisions
Palda, Kristian S.
-
1969
Persistent link: https://www.econbiz.de/10000569399
Saved in:
7
Mathematical models and methods in marketing
Bass, Frank M.
;
Buzzell, Robert D.
;
Greene, Mark R.
; …
-
1961
Persistent link: https://www.econbiz.de/10003198470
Saved in:
8
Advertising and the public interest
Howard, John A.
;
Hulbert, James
-
1973
Persistent link: https://www.econbiz.de/10002975492
Saved in:
9
Bivariate feed-back intervention time series modelling with application in advertising problem
Bhattacharyya, M. N.
-
1982
Persistent link: https://www.econbiz.de/10001910447
Saved in:
10
Advertising and competition : theory, measurement, fact
Ferguson, James Milton
-
1974
Persistent link: https://www.econbiz.de/10000024488
Saved in:
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