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Consumer behaviour
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Legends in consumer behavior
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ECONIS (ZBW)
15
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1
An information processing theory of consumer choice
Bettman, James R.
-
1979
Persistent link: https://www.econbiz.de/10000048464
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2
Salesforce compensation : an empirical investigation of factors related to use of salary versus incentive compensation
John, George
- In:
Journal of marketing research : JMR
26
(
1989
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10001059647
Saved in:
3
An organizational coordination model of salesforce compensation plans : theoretical analysis and empirical test
John, George
- In:
The journal of law, economics, & organization
3
(
1987
)
2
,
pp. 373-395
Persistent link: https://www.econbiz.de/10001136267
Saved in:
4
Biased but efficient : an investigation of coordination facilitated by asymmetric dominance
Amaldoss, Wilfred
;
Bettman, James R.
;
Payne, John W.
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
5
,
pp. 903-921
Persistent link: https://www.econbiz.de/10003780159
Saved in:
5
Using narratives to discern self-identity related consumer goals and motivations
Escalas, Jennifer Edson
;
Bettman, James R.
- In:
The why of consumption : contemporary perspectives on …
,
(pp. 237-258)
.
2005
Persistent link: https://www.econbiz.de/10003932983
Saved in:
6
Consumer information processing : decision making
Bettman, James R.
;
Wright, Peter L.
;
Alba, Joseph W.
; …
-
2016
Persistent link: https://www.econbiz.de/10011444854
Saved in:
7
Space, time, and intertemporal preferences
Kim, B. Kyu
;
Zauberman, Gal
;
Bettman, James R.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
4
,
pp. 867-880
Persistent link: https://www.econbiz.de/10009686783
Saved in:
8
Consumer information processing : marketing applications
Bettman, James R.
;
Keller, Kevin Lane
;
John, Deborah Roedder
-
2016
Persistent link: https://www.econbiz.de/10011446058
Saved in:
9
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
10
Recent work on consumer information processing
Bettman, James R.
;
Zauberman, Gal
;
Drolet, Aimee Leigh
; …
-
2016
Persistent link: https://www.econbiz.de/10011446107
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