Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Theorie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Strategy by bottom-up abstract...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Theorie
Großbritannien
146,645
United Kingdom
107,340
Relationship marketing
30,263
Beziehungsmarketing
29,603
Marketingmanagement
18,993
Marketing management
18,399
Deutschland
16,472
Consumer behaviour
16,397
Konsumentenverhalten
16,286
Germany
14,212
Theory
13,554
USA
13,103
United States
11,733
Frankreich
8,348
Customer satisfaction
6,766
Kundenzufriedenheit
6,694
France
6,624
EU-Staaten
6,554
EU countries
6,472
Marketing
5,764
Schätzung
5,547
Estimation
5,247
Service quality
5,092
Dienstleistungsqualität
5,071
Brand management
4,545
Markenführung
4,511
Vergleich
4,450
Comparison
4,264
Wirtschaftsgeschichte
4,116
Japan
4,035
Kanada
3,997
Geschichte
3,961
Economic history
3,767
Welt
3,728
World
3,683
Italien
3,661
Social Web
3,563
Social web
3,562
Canada
3,551
more ...
less ...
Online availability
All
Free
2,317
Undetermined
1,194
Type of publication
All
Book / Working Paper
8,674
Article
4,978
Journal
29
Type of publication (narrower categories)
All
Article in journal
3,603
Aufsatz in Zeitschrift
3,603
Graue Literatur
1,856
Non-commercial literature
1,856
Working Paper
1,716
Arbeitspapier
1,624
Hochschulschrift
1,405
Thesis
1,275
Aufsatz im Buch
1,125
Book section
1,125
Bibliografie enthalten
640
Bibliography included
640
Lehrbuch
439
Textbook
393
Collection of articles of several authors
342
Sammelwerk
342
Aufsatzsammlung
262
Konferenzschrift
127
Rezension
113
Case study
104
Fallstudie
104
Collection of articles written by one author
67
Sammlung
67
Handbook
62
Handbuch
62
Conference proceedings
59
Glossar enthalten
56
Glossary included
56
Systematic review
33
Übersichtsarbeit
33
Bibliografie
30
Festschrift
29
Biografie
28
Einführung
25
Reprint
24
Conference paper
18
Konferenzbeitrag
18
Mehrbändiges Werk
16
Multi-volume publication
16
Biography
14
more ...
less ...
Language
All
English
10,791
German
2,778
French
52
Italian
45
Polish
16
Spanish
12
Undetermined
10
Dutch
5
Hungarian
4
Swedish
4
Russian
3
Czech
1
Norwegian
1
more ...
less ...
Author
All
Bruhn, Manfred
67
Homburg, Christian
57
Blundell, Richard W.
45
Gil-Alaña, Luis A.
42
Caporale, Guglielmo Maria
41
Jenkins, Stephen
41
Greenaway, David
35
Hall, Stephen G.
33
Herrmann, Andreas
33
Meghir, Costas
33
Mills, Terence C.
33
Kotler, Philip
32
Meffert, Heribert
32
Manning, Alan
31
Pesaran, M. Hashem
31
Haskel, Jonathan
30
Huber, Frank
29
Taylor, Mark P.
29
Albers, Sönke
26
Bauer, Hans H.
25
Franses, Philip Hans
25
Kleinaltenkamp, Michael
25
Schiantarelli, Fabio
25
Ahlert, Dieter
23
Blanchflower, David G.
23
Holly, Sean
23
Henry, S. G. B.
22
Keynes, John Maynard
22
Geroski, Paul A.
21
Machin, Stephen
21
Oswald, Andrew J.
21
Piller, Frank T.
21
Snower, Dennis J.
21
Bekaert, Geert
20
Diller, Hermann
20
Pepels, Werner
20
Crawford, Ian
19
Hendry, David F.
19
Kuß, Alfred
19
Benkenstein, Martin
18
more ...
less ...
Institution
All
National Bureau of Economic Research
86
Bangladesch / Parisaṅkhyāna Byuro
78
Philippinen / National Census and Statistics Office
37
Indien / Registrar General
21
British Association for the Advancement of Science / Section Economics
16
Devlet İstatistik Enstitüsü
15
Birkbeck College / Department of Economics
13
University of Oxford / Institute of Economics and Statistics
11
American Marketing Association
10
Fördergesellschaft Marketing an der Universität Augsburg
9
Institute of Economic Affairs
9
Philippinen / Bureau of the Census and Statistics
9
Edward Elgar Publishing
8
Forschungsinstitut zur Zukunft der Arbeit
8
Institute of Economic Affairs <London>
8
OECD
8
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
8
University of Reading / Department of Economics
8
Conservative Political Centre
7
Centre for Economic Performance
6
Centre for Economic Policy Research
6
Großbritannien / Government / Statistical Service
6
Großbritannien / Office of Population Censuses and Surveys
6
London School of Economics and Political Science
6
Erasmus Research Institute of Management
5
Institute for Fiscal Studies
5
European Conference of Ministers of Transport
4
First Secretary of State
4
Großbritannien / Registrar General Scotland
4
Kalifornien / Department of Conservation
4
Norwegen / Statistisk sentralbyrå
4
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
4
Royal Economic Society
4
Springer Fachmedien Wiesbaden
4
United States / Congress / House / Committee on Education and Labor / Subcommittee on Equal Opportunities
4
United States / Congress / Senate / Special Committee on Aging
4
Adam Smith Institute
3
Bank of England
3
British Association for the Advancement of Science
3
Confederation British Industry
3
more ...
less ...
Published in...
All
The economic journal : the journal of the Royal Economic Society
175
Gabler Edition Wissenschaft
119
Europäische Hochschulschriften / 5
114
Applied economics
93
SpringerLink / Bücher
89
NBER working paper series
86
Discussion paper / Centre for Economic Policy Research
82
NBER Working Paper
79
Working paper / National Bureau of Economic Research, Inc.
77
Oxford economic papers
62
Oxford bulletin of economics and statistics
61
Scottish journal of political economy : the journal of the Scottish Economic Society
58
Discussion paper series / IZA
48
Economica
48
Springer eBook Collection / Business and Economics
46
The Manchester School of Economic and Social Studies
45
Discussion paper / Centre for Economic Forecasting
44
IFS working paper series
42
Discussion papers in economics
38
CESifo working papers
37
IZA Discussion Paper
37
Lehrbuch
37
Neue betriebswirtschaftliche Forschung : Nbf
36
Discussion paper
35
Economics letters
35
Working paper
35
European journal of operational research : EJOR
33
Marketing science
33
DAE working paper
32
Management science : journal of the Institute for Operations Research and the Management Sciences
32
Working papers / Bank of England
32
Discussion paper / Centre for Economic Performance, London School of Economics and Political Science
31
Journal of business economics : JBE
30
Journal of economic literature
30
Journal of international money and finance
30
Journal of applied econometrics
29
Gabler-Edition Wissenschaft
28
Industrial marketing management : the international journal for industrial and high-tech firms
28
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
27
Applied financial economics
26
more ...
less ...
Source
All
ECONIS (ZBW)
13,565
EconStor
97
USB Cologne (EcoSocSci)
13
OLC EcoSci
6
Showing
1
-
10
of
13,681
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Toward a theoretical framework of relationship marketing in the business context
Ahmmed, Kawsar
;
Islam, Shahidul
;
Nor Azila Mohd Noor
; …
- In:
Market : review for marketing theory and practice
31
(
2019
)
2
,
pp. 209-226
Persistent link: https://www.econbiz.de/10012160306
Saved in:
2
Patientenorientiertes Pharmamarketing : Kommunikation und Entscheidungsverhalten am Markt für verschreibungspflichtige Medikamente
Hohensohn, Heidi
-
1998
Persistent link: https://www.econbiz.de/10000982014
Saved in:
3
Computer Aided Selling im Pharma-Kundenmanagement : prozeßorientierte Analyse und Gestaltung eines integrierten CAS-Systems
Jost, Arnim
-
1998
Persistent link: https://www.econbiz.de/10000987852
Saved in:
4
Markenwertmanagement Wettbewerb : Aufbau und Erhalt von Markenwissen und -vertrauen im Wettbewerb ; eine informationsökonomische Analyse
Irmscher, Markus
-
1997
Persistent link: https://www.econbiz.de/10000954889
Saved in:
5
Profitabilitätsorientierte Kundenbindung durch Zufriedenheitsmanagement : Kundenzufriedenheit und Kundenwert als Steuerungsgröße für die Kundenbindung in marktorientierten Dienstle...
Krüger, Sabine Maria
-
1997
Persistent link: https://www.econbiz.de/10000965390
Saved in:
6
Mass Customized Marketing : effiziente Individualisierung von Vermarktungsobjekten und -prozessen
Schnäbele, Peter
-
1997
Persistent link: https://www.econbiz.de/10000974217
Saved in:
7
Individualisierung als strategische Option der Marktbearbeitung : Determinanten und Erfolgswirkungen kundenindividueller Marketingkonzepte
Hildebrand, Volker G.
-
1997
Persistent link: https://www.econbiz.de/10000974624
Saved in:
8
Key-Account-Management in der Konsumgüterindustrie
Gegenmantel, Rolf
-
1996
Persistent link: https://www.econbiz.de/10000944526
Saved in:
9
Der moderne Förderauftrag im Gründungsgeschäft der Kreditgenossenschaften : Herleitung, Funktion und Möglichkeiten der Umsetzung
Schröder, Jens
-
1997
Persistent link: https://www.econbiz.de/10000953319
Saved in:
10
Die Umsetzung einer Customer-Focus-Strategie in vertraglichen Vertriebssystemen
Töpfer, Armin
- In:
Handelsforschung
12
(
1997
),
pp. 179-206
Persistent link: https://www.econbiz.de/10001229931
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
