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Acceptance of location-based advertising by young consumers : a Stimulus-Organism-Response (S-O-R) model perspective
Kini, Ranjan B.; Bolar, Kartikeya; Ali, Rofin … - In: Information systems management 41 (2024) 2, pp. 132-150
Persistent link: https://www.econbiz.de/10014514668
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The signaling and reputational effects of customer ratings on hotel revenues : evidence from TripAdvisor
Sayfuddin, A. T. M.; Chen, Yong - In: International journal of hospitality management 99 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10013327968
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Mobile commerce : technology, theory, and applications
Mennecke, Brian E. (contributor);  … - 2003
"This book addresses issues pertaining to the development, deployment, and use of mobile commerce applications. The objective of the book is to provide a single source of up-to-date information about mobile commerce including the technology (hardware and software) involved, research on the...
Persistent link: https://www.econbiz.de/10011726432
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Online optimization : probabilistic analysis and algorithm engineering
Hiller, Benjamin - In: Operations research proceedings 2010 : selected papers …, (pp. 647-652). 2011
Persistent link: https://www.econbiz.de/10009298118
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Internet presence as a small business capability : the case of mobile optimization
Voelker, Troy A.; Steel, Doug; Shervin, Elsa - In: Journal of small business strategy 27 (2017) 2, pp. 90-103
Persistent link: https://www.econbiz.de/10011731313
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Situationsabhängiges mobiles Customer Relationship Management : Analysen - Wettbewerbsvorteile - Beispiele
Kriewald, Monika - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003508470
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Mobile Business : Geschäftsmodelle und Kooperationen
Simonitsch, Karoline - 2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001804441
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Intermediaries and quality uncertainty : evidence from the hotel industry
Calveras, Aleix; Orfila, Francina - In: Tourism economics : the business and finance of tourism … 20 (2014) 4, pp. 727-756
Persistent link: https://www.econbiz.de/10010466857
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Mobile store environment dynamics : an interdisciplinary approach
Vrechopoulos, Adam P.; Manganari, Emmanouela E.; … - In: Handbook of research on mobile marketing management, (pp. 346-361). 2010
Persistent link: https://www.econbiz.de/10003919388
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The effects of tree-view based presentation adaptation on model Web browsing
Adipat, Boonlit; Zhang, Dongsong; Zhou, Lina - In: Management information systems : mis quarterly 35 (2011) 1, pp. 99-121
Persistent link: https://www.econbiz.de/10008905435