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Theorie
New product development
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22
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Di Benedetto, C. Anthony
9
Parry, Mark E.
9
Song, Michael
4
Dayan, Mumin
3
Di Benedetto, Anthony
3
Bojanic, David C.
2
Calantone, Roger J.
2
Ingene, Charles A.
2
Ailawadi, Kusum L.
1
Bojanic, David
1
Cao, Ray Qing
1
DeSarbo, Wayne S.
1
Faems, Dries
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Farris, Paul W.
1
Harvey, Curtis E.
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Hunt, James M.
1
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1
Jedidi, Kamel
1
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1
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Annals of tourism research : ATR ; a social sciences journal
2
Global innovation science handbook
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Annals of operations research
1
Darden Case
1
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International Series in Quantitative Marketing
1
International series in quantitative marketing : ISQM
1
Journal of engineering and technology management : JET-M
1
Journal of euromarketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
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ECONIS (ZBW)
22
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1
Incorporating network externalities into the technology acceptance model
Song, Michael
;
Parry, Mark E.
;
Kawakami, Tomoko
- In:
The journal of product innovation management : an …
26
(
2009
)
3
,
pp. 291-307
Persistent link: https://www.econbiz.de/10003833191
Saved in:
2
Information, promotion, and the adoption of innovative consumer durables
Song, Michael
;
Parry, Mark E.
- In:
The journal of product innovation management : an …
26
(
2009
)
4
,
pp. 441-454
Persistent link: https://www.econbiz.de/10003860420
Saved in:
3
Identifying Sources of Heterogeneity for Empirically Deriving Strategic Types : A Constrained Finite-Mixture Structural-Equation Methodology
DeSarbo, Wayne S.
;
Di Benedetto, Anthony
;
Jedidi, Kamel
; …
-
2016
The resource-based view (RBV) of the firm suggests that strategic deployment of capabilities allows strategic business units (SBUs) to exploit distinctive competencies and create sustainable competitive advantage. Following the RBV, we propose a new predictive methodology for deriving typologies...
Persistent link: https://www.econbiz.de/10014172407
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4
Strategic marketing management : a means-end approach
Parry, Mark E.
-
2001
Persistent link: https://www.econbiz.de/10001589950
Saved in:
5
The impact of networking on competitiveness via organizational learning, employee innovativeness, and innovation process : a mediation model
Husain, Zafar
;
Dayan, Mumin
;
Di Benedetto, C. Anthony
- In:
Journal of engineering and technology management : JET-M
40
(
2016
),
pp. 15-28
Persistent link: https://www.econbiz.de/10011520902
Saved in:
6
Product launch
Di Benedetto, C. Anthony
- In:
Global innovation science handbook
,
(pp. 751-761)
.
2014
Persistent link: https://www.econbiz.de/10010472025
Saved in:
7
Stage-gate
Di Benedetto, C. Anthony
- In:
Global innovation science handbook
,
(pp. 499-509)
.
2014
Persistent link: https://www.econbiz.de/10010472050
Saved in:
8
Tourism area life cycle extensions
Di Benedetto, C. Anthony
- In:
Annals of tourism research : ATR ; a social sciences journal
20
(
1993
)
3
,
pp. 557-570
Persistent link: https://www.econbiz.de/10001144848
Saved in:
9
Multimethod forecasts for tourism analysis
Calantone, Roger J.
- In:
Annals of tourism research : ATR ; a social sciences journal
15
(
1988
)
3
,
pp. 387-406
Persistent link: https://www.econbiz.de/10001063428
Saved in:
10
A model for defensive marketing strategy with examples from the Europe 1992 context
Calantone, Roger J.
- In:
Journal of euromarketing
1
(
1991
)
1
,
pp. 9-38
Persistent link: https://www.econbiz.de/10001119712
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