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Absatzkanalstrategien für Automobilhersteller im Electronic Commerce

Dreier, Henrik - 1999

Persistent link: https://www.econbiz.de/10001406314

Multi-Channel-Marketing : Novum oder Phrase?

Hurth, Joachim - In: Wirtschaftswissenschaftliches Studium : WiSt ; … 30 (2001) 9, pp. 463-469

Persistent link: https://www.econbiz.de/10001605085

An integrated model of the adoption and extent of e-commerce in firms

Vilaseca i Requena, Jordi; Torrent-Sellens, Joan; … - In: International advances in economic research : IAER ; an … 13 (2007) 2, pp. 222-241

Persistent link: https://www.econbiz.de/10003787812

Online channel competition in a differentiated goods market

Cho, Sumi; Lee, Sang-Ho - In: The economics of online markets and ICT networks : with …, (pp. 61-75). 2006

Persistent link: https://www.econbiz.de/10003331690

Electronic commerce and retail channel substitution

Janssen, Maarten C. W.; Noll, Rob van der - 2002

We analyze a market where firms compete in a conventional and an electronicretail channel. Consumers easily compare prices online, but some incur purchaseuncertainties on the online channel. We investigate the market shares of the two retailchannels and the prices that are charged. We find that...

Persistent link: https://www.econbiz.de/10011326968