In this research, we present the inferential statistics for Cronbach's coefficient alpha. This index of reliability is extremely important in consumer research. The estimation of alpha and its confidence intervals are described and an analytical demonstration illustrates the effects on these...

This article introduces network analysis as a supplement to current research on the process of negotiations. We briefly review the literature on negotiations involving third parties, and argue that to understand fully the dynamics of dispute resolution, it is important to examine processes in...

In this chapter we explore the classic factor analytical model. Factor analysis is extremely important in its scientific historical role in explicitly recognizing measurement error in behavioral research,. and in providing a rigorous means of conceptualizing unobservable constructs and the...

Statistical models arc presented for the analysis of attribution data (Kelley, 1967, 1973; McArthur, 1972) that are more appropriate than previously used methods and that enable researchers to address a broader range of theoretical issues. These new models allow researchers to determine the separate...

This study explores two methods for analyzing sociometric data measured on several relations observed at several points in time. The multirelational, sequential data may be represented in a four-dimensional actors X partners X relations X time points super-sociomatrix. One current means of...