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The role of consideration sets in brand choice: the moderating role of product characteristics
Suh, Jung-chae - In: Psychology & marketing 26 (2009) 6, pp. 534-550
Persistent link: https://www.econbiz.de/10003858280
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A behavioral beliefs model of trustworthiness in consumer-oriented e-commerce
Van Slyke, Craig; Bélanger, France; Comunale, Christie L. - In: Journal of electronic commerce in organizations : the … 7 (2009) 2, pp. 22-43
Persistent link: https://www.econbiz.de/10003834168
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Too cheap to chug: frugality as a buffer against college-student drinking
Rose, Paul; Smith, Shannon Toney; Segrist, Daniel J. - In: Journal of consumer behaviour : an international … 9 (2010) 3, pp. 228-238
Persistent link: https://www.econbiz.de/10003991789
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Time, uncertainty, and consumption decision : a Shackllian approach
Fahn, Jiin-ming - 1992
Persistent link: https://www.econbiz.de/10000858361
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Rational choice under an imperfect ability to choose
Palma, André de; Myers, Gordon M. - 1992
Persistent link: https://www.econbiz.de/10000858734
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Le preferenze interdipendenti : le implicazioni sociologiche della teoria della domanda
Ragone, Gerardo - 1993
Persistent link: https://www.econbiz.de/10000864271
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Effects of attribute scales on process and performance in multiattribute choice
Stone, Dan N.; Schkade, David - 1993
Persistent link: https://www.econbiz.de/10000865996
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Notes on the theory of choice
Kreps, David M. - 1988
Persistent link: https://www.econbiz.de/10000749280
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The effects of decision complexity, information load, and age on consumer decision accuracy
Edwards, Mark Robert - 1979
Persistent link: https://www.econbiz.de/10000734098