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Media concentration and consumer product prices
Dukes, Anthony (contributor) - 2005
Persistent link: https://www.econbiz.de/10003156229
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Media concentration and consumer product prices
Dukes, Anthony J. - In: Economic inquiry : journal of the Western Economic … 44 (2006) 1, pp. 128-141
Persistent link: https://www.econbiz.de/10003274768
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Refuting a competitor's adverstising claim
Macklin, M. Carole; Macklin, Crofford J. - In: Journal of business strategy 8 (1987) 1, pp. 71-75
Persistent link: https://www.econbiz.de/10003622555
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Spillovereffekte von Testimonialskandalen : empirische Analyse des Einflusses auf Wettbewerber
Friederich, Nico - 2018 - 1. Auflage
Persistent link: https://www.econbiz.de/10011864863
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Theory of spatial pricing and market areas
Greenhut, Melvin L.; Ohta, H. - 1975
Persistent link: https://www.econbiz.de/10000660960
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Interbrand choice, strategy, and bilateral market power
Porter, Michael E. - 1976
Persistent link: https://www.econbiz.de/10000051072
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Four essays in economic theory
Judd, Kenneth L. - 1980
Persistent link: https://www.econbiz.de/10000811649
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Brands' quality levels, prices, and advertising outlays : empirical evidence
Caves, Richard E.; Greene, David P. - 1993
Persistent link: https://www.econbiz.de/10000141543
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Dynamic advertising, price and market structure
Tsitouras, A. K. - 1987
Persistent link: https://www.econbiz.de/10003647866
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Joint pricing and advertising strategy with reference price effect
Lu, Lihao; Gou, Qinglong; Tang, Wansheng; Zhang, Jianxiong - In: International journal of production research 54 (2016) 17/18, pp. 5250-5270
Persistent link: https://www.econbiz.de/10011530197