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Diffusion and pricing over the product life cycle

Nair, Harikesh - 2019

This chapter presents a selective review of a literature in marketing that analyzes diffusion and pricing over the product life-cycle. I primarily focus on empirical work, and on papers that deal with the dynamics of pricing over time. I discuss how recent empirical work has linked outcomes to...

Persistent link: https://www.econbiz.de/10012065298

Retail competition and the dynamics of demand for tied goods

Hartmann, Wesley R.; Nair, Harikesh - In: Marketing science : the marketing journal of the … 29 (2010) 2, pp. 366-386

Persistent link: https://www.econbiz.de/10003969804

Diffusion and pricing over the product life cycle

Nair, Harikesh - 2019

Persistent link: https://www.econbiz.de/10012112780

Pricing under network effects

Liu, Hongju; Chintagunta, Pradeep K. - In: Handbook of pricing research in marketing, (pp. 435-450). 2009

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Nonparametric discrete choice models with unobserved heterogeneity

Briesch, Richard A.; Chintagunta, Pradeep K.; Matzkin, … - In: Journal of business & economic statistics : JBES ; a … 28 (2010) 2, pp. 291-307

Persistent link: https://www.econbiz.de/10008736219

Assessing the effect of marketing investments in a business marketing context

Kumar, V.; Sriram, S.; Luo, Anita; Chintagunta, Pradeep K. - In: Marketing science : the marketing journal of the … 30 (2011) 5, pp. 924-940

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Empirical analysis of competitive product line pricing decisions : lead, follow, or move together?

Kadiyali, Vrinda - In: The journal of business : B 69 (1996) 4, pp. 459-487

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Pricing strategies in a dynamic duopoly : a differential game model

Chintagunta, Pradeep K. - In: Management science : journal of the Institute for … 42 (1996) 11, pp. 1501-1514

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Marketing investment decisions in a dynamic duopoly : a model and empirical analysis

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A random-coefficients logit brand-choice model applied to panel data

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