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The allocation of advertising...
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Werbung
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Advertising
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Kind, Hans Jarle
23
Anderson, Simon P.
16
Hall, Bronwyn H.
15
Sethi, Suresh
15
Schlosser, Rainer
14
Bruhn, Manfred
12
Griffith, Rachel
11
Nilssen, Tore
11
Overgaard, Per Baltzer
11
Peitz, Martin
11
Prettner, Klaus
11
Wilson, Christopher
11
Zaccour, Georges
11
Bagwell, Kyle
10
Esch, Franz-Rudolf
10
Kaiser, Harry M.
10
Lambertini, Luca
10
Linnemer, Laurent
10
Moraga-González, José Luis
10
Jullien, Bruno
9
Prasad, Ashutosh
9
Aghion, Philippe
8
Bernstein, Jeffrey Ian
8
Comin, Diego
8
David, Paul A.
8
Fluet, Claude
8
Galeotti, Andrea
8
Straume, Odd Rune
8
Sørgard, Lars
8
Beladi, Hamid
7
Carraro, Carlo
7
Esteban, Lola
7
Fitzgerald, Doireann
7
Galeotti, Marzio
7
Gans, Joshua
7
Haller, Stefanie
7
Mairesse, Jacques
7
Ramey, Garey
7
Redding, Stephen
7
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7
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31
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3
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2
Ekonomiska forskningsinstitutet <Stockholm>
2
IGI Global
2
Institut für Arbeitsmarkt- und Berufsforschung
2
International Conference on Research in Advertising <4, 2005, Saarbrücken>
2
National Academy of Sciences <Washington, DC> / Office of the Foreign Secretary
2
OECD
2
Scuola superiore Sant'Anna di studi universitari e di perfezionamento / Laboratory of Economics and Management
2
USA / Bureau of Labor
2
Uni-Taschenbücher GmbH
2
United States / Congress / Senate / Committee on the Judiciary / Subcommittee on Antitrust and Monopoly
2
Virginia Polytechnic Institute and State University / Department of Economics
2
AAA
1
Advanced Research Workshop on Science Evaluation and Its Management <1997, Prag>
1
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
1
Agricultural Experiment Station
1
Agricultural Research Service
1
Association of National Advertisers
1
Australian National University / Federalism Research Centre
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Boston College / Department of Economics
1
Brookings Institution
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1
Commission of the European Communities, Directorate General Scientific and Technical Information and Information Management
1
Conservative Political Centre
1
Consumer Research Institute, inc.
1
Cornell University Agricultural Experiment Station
1
Deutsches Institut für Wirtschaftsforschung
1
Dänemark / Udvalget vedrørende Invandrerforskning
1
Econometrisch Instituut <Rotterdam>
1
Economic Research Institute at the Stockholm School of Economics
1
Federal Trade Commission
1
Forschungsgruppe Konsum und Verhalten
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Georgetown University / Economics Department
1
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International journal of industrial organization
45
Working paper / National Bureau of Economic Research, Inc.
32
Economics letters
30
NBER working paper series
30
NBER Working Paper
28
Discussion paper / Centre for Economic Policy Research
26
CESifo working papers
25
European journal of operational research : EJOR
25
American journal of agricultural economics
21
Working paper
20
The journal of industrial economics
19
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Applied economics
15
Journal of economics & management strategy : JEMS
15
The American economic review
15
The Rand journal of economics
14
Europäische Hochschulschriften / 5
13
International journal of production economics
13
Games and economic behavior
12
Information economics and policy : IEP
12
International economic review
12
Journal of economics
12
SpringerLink / Bücher
12
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
11
Research policy : policy, management and economic studies of science, technology and innovation
11
The review of economic studies
11
CESifo Working Paper Series
10
CESifo working papers : the international platform of Ludwig-Maximilians University's Center for Economic Studies and the Ifo Institute
10
Discussion paper / Tinbergen Institute
10
European economic review : EER
10
International journal of production research
10
Journal of economic theory
10
Journal of economic behavior & organization : JEBO
9
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
9
Macroeconomic dynamics
9
Quaderni - working paper DSE / Alma Mater Studiorum - Università di Bologna, Department of Economics
9
Scottish journal of political economy : the journal of the Scottish Economic Society
9
Southern economic journal
9
The Canadian journal of economics
9
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ECONIS (ZBW)
3,044
Other ZBW resources
16
RePEc
10
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3
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1
The use of
research
in
advertising
1928
Persistent link: https://www.econbiz.de/10003259511
Saved in:
2
The use of sampling methods in
advertising
research
: a gap between theory and practice
Sarstedt, Marko
;
Bengart, Paul
;
Shaltoni, Abdel Monim
; …
- In:
International journal of advertising : the quarterly …
37
(
2018
)
4
,
pp. 650-663
Persistent link: https://www.econbiz.de/10011882055
Saved in:
3
Sunk costs and the variability of firm value over time
Lambson, Val E.
- In:
The review of economics and statistics
77
(
1995
)
3
,
pp. 535-544
Persistent link: https://www.econbiz.de/10001192703
Saved in:
4
Do asset prices reflect fudamentals? : freshly squeezed evidence from the OJ market
Boudoukh, Jacob
;
Richardson, Matthew
;
Shen, YuQing
; …
- In:
Journal of financial economics
83
(
2007
)
2
,
pp. 397-412
Persistent link: https://www.econbiz.de/10003425461
Saved in:
5
Lemons & loons
Perri, Timothy J.
-
2013
-
Rev.
Persistent link: https://www.econbiz.de/10009764919
Saved in:
6
US citrus import demand : seasonality and substitution
Baldwin, Katherine L.
;
Jones, Keithly G.
- In:
Journal of international food & agribusiness marketing …
25
(
2013
)
1
,
pp. 24-41
Persistent link: https://www.econbiz.de/10009730752
Saved in:
7
Prices and spreads for apples, grapefruit, grapes, lemons, and oranges sold fresh in selected markets, 1962/63-1966/67
Burns, Alfred J.
;
Edman, Victor G.
-
1970
Persistent link: https://www.econbiz.de/10003213679
Saved in:
8
Do asset prices reflect fundamentals? : Freshly squeezed evidence from the OJ market
Boudoukh, Jacob
;
Richardson, Matthew
;
Shen, YuQing
; …
-
2003
Persistent link: https://www.econbiz.de/10001738945
Saved in:
9
The market for oranges
Furth, Dave
- In:
Economics, welfare policy and the history of economic …
,
(pp. 40-69)
.
1999
Persistent link: https://www.econbiz.de/10001552690
Saved in:
10
Un modelo cuasi ideal de demanda : aplicación al caso de los cítricos
Muñoz Torres, María Jesús
- In:
Revista española de economía agraria
(
1995
),
pp. 109-134
Persistent link: https://www.econbiz.de/10001194908
Saved in:
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