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Service value revisited: Speci...
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Handbook of partial least squares : concepts, methods and applications
1
Journal of service management
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Relationship marketing : gaining competitive advantage through customer satisfaction and customer retention
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ECONIS (ZBW)
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Why customers build relationships with companies - and why not
Hennig-Thurau, Thorsten
;
Gwinner, Kevin P.
;
Gremler, …
- In:
Relationship marketing : gaining competitive advantage …
,
(pp. 369-391)
.
2000
Persistent link: https://www.econbiz.de/10001456734
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2
Paradigms in service research
Tronvoll, Bård
;
Brown, Stephen Walter
;
Gremler, Dwayne D.
- In:
Journal of service management
22
(
2011
)
5
,
pp. 560-585
Persistent link: https://www.econbiz.de/10009405818
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3
Applying maximum likelihood and PLS on different sample sizes : studies on SERVQUAL model and employee behavior model
Barroso, Carmen
;
Cepeda Carrión, Gabriel
;
Roldán, José L.
- In:
Handbook of partial least squares : concepts, methods …
,
(pp. 427-447)
.
2010
Persistent link: https://www.econbiz.de/10003944657
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